Michael J. Silverstein
Michael J. Silverstein | |
|---|---|
| Alma mater | Brown University, Harvard Business School |
| Occupation(s) | Business consultant, Author |
| Employer | The Boston Consulting Group |
| Website | Boston Consulting Group |
Michael J. Silverstein (born 1955) is an American business consultant and author.
Career
Silverstein is a senior partner and managing director at The Boston Consulting Group. He was one of the founders of the firm's global consumer practice[1] and is known for his expertise in consumer behavior,[2] retail,[3] and marketing,[4] particularly as it relates to the female economy.[5] He is the author of Trading Up: The New American Luxury,[6]Treasure Hunt: Inside the Mind of the New Consumer, [7] Women Want More: How to Capture Your Share of the World's Largest Fastest-Growing Market,[8] and The Ten Trillion Dollar Prize: Captivating the Newly Affluent in China and India.[9] He is a regular contributor to Bloomberg Television.[10]
Bibliography
- Silverstein, Michael J.; Abheek Singhi, Carol Liao, David Michael (2012). The $10 Trillion Prize: Captivating the Newly Affluent in China and India. Harvard Business Review Press. ISBN 1422187055.
- Silverstein, Michael J.; Kate Sayre, John Butman (2009). Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market. HarperBusiness. ISBN 0061776416.
- Silverstein, Michael J.; John Butman (2006). Treasure Hunt: Inside the Mind of the New Consumer. Portfolio. ISBN 1591841232.
- Silverstein, Michael J.; John Butman (2003). Trading Up: Why Consumers Want New Luxury Goods--and How Companies Create Them. Portfolio Trade. ISBN 1591840708.
See also
References
- ^ Rapoza, Kenneth. "In Auto Market, China Steps On The Gas". Forbes.
- ^ Seckler, Valerie. "Q&A: Michael Silverstein". WWD.
- ^ Fard, Maggie (2012-12-02). "D.C. welcomes its first Costco". The Washington Post.
- ^ Harris, Melissa (2009-11-08). "Chicago executive Michael Silverstein writes about selling to women, talks about himself". Chicago Tribune.
- ^ Mead, Rebecca. "Happy Hunting". The New Yorker.
- ^ Seelye, Katharine Q. (2005-03-07). "A Flood of Magazines for Those Awash in Cash". The New York Times.
- ^ "The disappearing mid-market". The Economist. 2006-05-20.
- ^ Kapner, Suzanne (2009-08-20). "The female economy: What women want". Fortune.
- ^ Rapoza, Kenneth. "At D11, It's Clear: China Beats U.S. in Mobile & Internet". Forbes.
- ^ "To Fully Participate in the Emerging $10 Trillion Consumer". Bloomberg Television.
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