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Micro-MBA

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also Mini-MBA

Definition

The Micro-MBA is a learner-driven, outcomes-based entrepreneurial course based on classroom session followed by pro-active mentoring meetings. The programme aims to teach entrepreneurs, mostly in developing countries, fundamental business skills thus they can operate their businesses successfully. The term Micro-MBA refers to the traditional Master of Business Administration (MBA) programme. For the Micro-MBA no official definition exists. The course programme focuses on teaching theory about subjects as money management, stock control, customer handling, and marketing that can be applied in the daily business activities of the business owners.

Objective

The main aim of the Micro-MBA programme is to provide small business owners with basic business skills, which they can apply in their daily activities to grow and sustain their businesses. Furthermore, it is supposed to empower them to become self-employed.

History

File:Cedric Buffler.jpg
Micro-MBA CEO, Cedric Buffler with the founder of the World Economic Forum, Dr Klaus Schwab. The picture was taken at a press conference in Cape Town in June 2007.

The Trident Institute offered in 1998 the first Micro-MBA programme for business owners who had limited access to further education in South Africa. The programme has focused on teaching students basic business skills in class and mentoring sessions after completing the classes at their marketplaces. The main aim of the course has been to enable small business owners to operate their businesses more successfully or to start their own business. Since its foundation 20 years ago more than 160 000 people have successfully finished the Micro-MBA course at the Trident Institute. [1] Different surveys have shown that between 67% and 81% of former programme students are still successful with their own business or participating in the labour market 18 months after completing the course.[2] The programme has become a successful education tool in basic economic development in South Africa and has spread to other African and Asian countries. The course has been described by the London Financial Times[3] as "Brilliantly Simple and Simply Brilliant!". [4] The founder and CEO of Trident Institute, Cedric Buffler, won the award for Outstanding Social Entrepreneur for 2007 by the Schwab Foundation. The Micro-MBA has not only spread from South Africa to neighbouring African countries (Swaziland, Lesotho, Namibia, Zambia, Kenya, Ghana and Nigeria) but also to Asia and South America. Characteristic of these markets is that poor people with small businesses do not have access to supportive business theory and knowledge.

Admission criteria

Most organizations that offer Micro-MBA are founded or sponsored by private [organizations]. Admissions criteria vary but mostly it is required that participants already have an existing business or a business idea that they want to realize after the course. No specific academic qualifications are required. Most important is a high motivation and the will to apply the learning to their businesses. Interviews are conducted before choosing applicants to guarantee that they take the opportunity serious. Depending on the course design and programme most of the courses are free of charge.

Course design and structure

The duration of the courses varies from three weeks classes and nine months mentoring training to three months. Lectures for the sessions are business owners or business lectures. Mentoring and coaching in terms of visiting students at their marketplace after the course shall guarantee a long-term success of the programme. The course materials are simple as e.g. workbooks and calculators. Typical classes during the course are:

  • Stock Management
  • Money Management
  • Marketing
  • Selling
  • Purchasing
  • Costing and Pricing

See also

Organizations offering Micro-MBA's

Accreditation

Literature

References

  1. ^ http://en.wikiversity.org/wiki/Micro-MBA_project
  2. ^ "Micro-MBA Project". Wikiversity. Wikiversity. Retrieved 7 August 2013.
  3. ^ London Financial Times. 1991. {{cite journal}}: Missing or empty |title= (help)
  4. ^ ""This course is Brilliantly Simple and Simply Brilliant!"". London Financial Times. August 1991. Retrieved 7 August 2013.