|Nickname(s): Paris of Saurashtra|
|• Official||Gujarati, Hindi|
|Time zone||IST (UTC+5:30)|
Morbi or Morvi is a city and a municipality in Morbi district in the Indian state of Gujarat. It was a Princely State ruled by the Jadeja clan of Rajputs until Indian independence in 1947. It is situated on the Kathiawar peninsula. In 1981[update], the city's population was determined to be 73,327. Its chief products are cotton and grain. The town of Morbi is situated on the river Machhu, 22 miles (35 kilometers) from the sea and 60 kilometers from Rajkot.
The city-state of Morbi and much of the building heritage and town planning is attributed to the administration of Sir Lakhdhiraji Waghji, who ruled from 1922 to 1948. Sir Waghji acted as a ruler, manager, patron and policeman of the state with great authority. Sir Waghji, like other contemporary rulers of Saurashtra, built roads and a railway network (of seventy miles), connecting Wadhwan with Morbi and the two small ports of Navlakhi and Vavania, for exporting the state's production of salt and cloth. The Morbi railway station combines Indian and European architectural elements. Today, Sir Waghji Thakor's grandson Shivam Thakor is still the Prince of the state and resides in the royal palace.
Morbi has many schools and colleges of commerce, arts, science, home science and different branches of engineering, e.g., Mahila College, St. Mary's Higher Secondary School, V. C. High School, New Era Public School, Om Shanti School, O. M. V. V. I. M. College, M. P. Sheth Girls' High School, and more.
Lukhdhirji Engineering College (L.E. College) is one of the oldest colleges in Gujarat, hosts over 3,000 engineering students and is a major source of local income. Maharaja Mahendrasinhji College and Smt. G. J. Sheth College are part of Saurashtra University.
- The V. C. Technical High School
- Shree Rasiklal Sheth Boys' High School
- O. M. V. V. I. M. College of I. T. & Management
- L. E. College of Engineering
- St. Mary's Higher Secondary School
- M. P. Sheth Girls' School
- Shree Saraswati Shishu Mandir
- Shree U. N. Mehta Arts College
- G. J. Sheth Commerce College
- Doshi High School
- Navyug Vidhyalaya
- Navyug Science School
Morbi produces 70% of the country's gross ceramic production and 5% of the world's needs,  around 80% of the country's Compact Fluorescent Lamp (CFL) production and is the largest producer of wall clocks in India.
There are around 600 ceramic units with production worth Rs. 40 billion (Rs. 4,000 crores) annually. The main products are ceramic tiles, vitrified tiles, floor tiles, glazed wall tiles, luster wall tiles, sanitary ware, porcelain tiles, spartek tiles, glaze tile, roofing tiles and mosaic tiles. Morbi's ceramic factories belong to small and medium scale units which together comprise the largest ceramic production in India. Varmora, Sunheart and Silventa are the major producers of ceramic wall, floor and vitrified tiles.
A major industry in Morbi is clock manufacturing. Ajanta Clocks, Samay Clocks, Sonera Industries and Sonam Quartz are the world's largest clock manufacturers and lead the clock manufacturing industry. The majority of these companies' workforce are females from neighboring villages. Clocks are manufactured and sold both nationally and internationally, with major international shipments to the Middle-East and East Asia.
A paper mill produces a wide range of paper products and some paper craft.
Morbi can be reached by road from Ahmedabad in approximately 4.5 hours via: 1. National Highway 8A via Limbadi and Chotila - approximately 232 km 2. State Highway 7 via Viramgam and Dhrangadhra - approximately 200 km Buses are run by the Gujarat State Road Transport Corporation and private travel companies.
The nearest railway station is in Wankaner Taluka of Morbi district, from which one can get trains to many major cities of Gujarat and other states. To reach Morbi by air, the nearest airports are about 62 km away in Rajkot and 247 km away in Ahmedabad. Air India and other airlines run regular flights from Mumbai to Rajkot and Mumbai to Ahmedabad.
There are various connecting flights to Ahmedabad from all Indian cities and frequent buses are available from Ahmedabad.