Open Mashup Alliance
|Type||Standards Development Organization|
|Mashup Product Vendors, Mashup technology users|
The Open Mashup Alliance (OMA) is a non-profit consortium that promotes the adoption of mashup solutions in the enterprise through the evolution of enterprise mashup standards like EMML. The initial members of the OMA include some large technology companies such as Adobe Systems, Hewlett-Packard, and Intel and some major technology users such as Bank of America and Capgemini.
According to Dion Hinchcliffe, "Ultimately, the OMA creates a standardized approach to enterprise mashups that creates an open and vibrant market for competing runtimes, mashups, and an array of important aftermarket services such as development/testing tools, management and administration appliances, governance frameworks, education, professional services, and so on."
The EMML language provides a comprehensive set of high-level mashup-domain vocabulary to consume and mash a variety of web data sources. EMML provides a uniform syntax to invoke heterogeneous service styles: REST, WSDL, RSS/ATOM, RDBMS, and POJO. EMML also provides ability to mix and match diverse data formats: XML, JSON, JDBC, JavaObjects, and primitive types.
The OMA website provides the EMML specification, the EMML schema, a reference runtime implementation capable of running EMML scripts, sample EMML mashup scripts, and technical documentation.