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PowerReviews

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PowerReviews
Company typePrivate
IndustryMarketing technology
Founded2005
HeadquartersChicago, Illinois, USA
Key people
Matt Moog (CEO)
Websitewww.powerreviews.com

PowerReviews develops and markets consumer engagement technology for brands and retailers. The company has offices in Chicago, London and San Francisco.[1]

PowerReviews was founded in 2005 by Andy Chen and Robert Chea. The company has raised $40.1 million in venture capital .

The firm provides technology and tools for retailers and e-commerce companies to host product reviews on their websites.[2] It also works with brands and manufacturers to syndicate reviews from their sites to e-commerce sites where their products are being sold.[3] The firm also operates product reviews and recommendations sites Buzzillions.com and Viewpoints.com.[2]

As of 2014, PowerReviews has more than 22 million consumer reviews and over 1,000 clients.[4] er Schlemmer.

Acquisition by Viewpoints

In 2012, PowerReviews was acquired by competitor Bazaarvoice for $168 million.[5][6] The acquisition was opposed by the United States Department of Justice for antitrust concerns, focused on the ratings and review industry's relatively small marketplace and the potential importance to adjacent industries. [7] In 2014, consumer reviews company Viewpoints purchased PowerReviews from Bazaarvoice. The two companies combined under the PowerReviews name.[8][9]

References

  1. ^ Patrick Hoge (4 June 2014). "PowerReviews gets acquired after antitrust suit forces Texas firm to sell it". San Francisco Business Times.
  2. ^ a b Michael Arrington (9 April 2007). "Product Reviews: Everyone Wants a Piece of The Market, But PowerReviews May Get It". TechCrunch.
  3. ^ Erick Schonfeld (26 July 2011). "PowerReviews Spreads Consumer Reviews Between E-Commerce Sites". TechCrunch.
  4. ^ Carlin Sack (7 June 2014). "Viewpoints acquires PowerReviews for $30 million, changes name". Built in Chicago.
  5. ^ Anthony Ha (24 May 2012). "Bazaarvoice To Acquire PowerReviews for $151M". TechCrunch.
  6. ^ Andrew Nusca (25 May 2012). "Bazaarvoice acquires rival PowerReviews; adds SMBs to social CRM portfolio". ZDNet.
  7. ^ Fair, Rebecca Kirk (29 August 2014). "Sizing Up the Competition: Antitrust Enforcement and the Bazaarvoice Ruling". The National Law Review. Analysis Group. Retrieved 17 September 2014.
  8. ^ Allison Enright (5 June 2014). "Consumer reviews platform PowerReviews is back". Internet Retailer.
  9. ^ Anthony Ha (4 June 2014). "After Antitrust Suit, Bazaarvoice Sells PowerReviews To Review Site Viewpoints for $30M". TechCrunch.

External links