Sermo

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SERMO
Type of site
Social network
Websitewww.sermo.com
Users800,000

Sermo (stylized as SERMO) is a private social media network for physicians open to licensed M.D.s and D.O.s in the United States, and 149 other countries across Europe, North and South America, Africa, and English-speaking Oceania.[1]

History[edit]

The community was founded by physician Daniel Palestrant in 2005[2] as an adverse effect reporting system, in response to what Palestrant considered failures in the reporting systems failed the US healthcare system during Merck's 2004 Vioxx (Rofecoxib) recall.[3] In 2007 Sermo raised $26.7 million and in 2011 it raised an additional $3.5 million.[2] The site developed into a discussion board covering a variety of non-clinical and clinical topics. The physician founders sold the business in 2012 to WorldOne Then in July 2012 the community was acquired by WorldOne, Inc.[4] and rebranded to "SERMO" in 2014.[5] Following this the community expanded from the US into 6 additional English-speaking countries, including Australia, Canada, Ireland, New Zealand, South Africa, and the United Kingdom.[6] In September, 2014 the community was also expanded to Spain and Mexico.[7] Sermo is both a social networking site and medical crowdsourcing entity for physicians to receive aid on the medical problems of their patients from other physicians.[8]

Community[edit]

In 2014, 3,500 patient cases were posted by doctors in the US. These cases were viewed 700,000 times and received 50,000 comments. The average patient case received a response within 1.5 hours and were marked as resolved within 24 hours.[9] The site has about 550,000 members,[1][10] with its membership including physicians from the US, UK, Canada, Australia, South Africa, Ireland, Spain, Mexico and New Zealand.[6] Sermo also has twice weekly opinion polls[11] on topics related to physicians issues, which have been cited publications including Forbes Magazine, The Washington Post, The New Orleans Times-Picayune,[12][13][14] and Time Magazine.[15]

References[edit]

  1. ^ a b https://www.pm360online.com/industry-briefs-april-2016/
  2. ^ a b "Sermo, After Raising $40M+, Bought by WorldOne For Undisclosed Sum". Xconomy.
  3. ^ "Learn what is Sermo and How is Working". Best Acne Treatment Products.
  4. ^ Jim Golden. "Physicians Aren't Social". Forbes.
  5. ^ "Big Changes to Come as Sermo and WorldOne Unify".
  6. ^ a b "Major medical crowdsourcing site opens in Canada".
  7. ^ Staff Writer. "SERMO's Social Network for Doctors Expands to Spain, Mexico".
  8. ^ Fred Pennic. "Physician Save Patient's Life through Medical Crowdsourcing".
  9. ^ "How A Social Network Can Help Dish Out a Diagnosis to Save a Life". Science Times.
  10. ^ "How Online Medical Crowdsourcing Helped Save a Life". Physician's Weekly.
  11. ^ Charles Bankhead (7 January 2016). "OncoBreak: Fewer Cancer Deaths; End-of-Life Talks; Lighting Up Tumors".
  12. ^ Dan Munro. "New Poll Shows Two-Thirds Of Doctors Reluctant To Share Health Data With Patients". Forbes.
  13. ^ Sarah Kliff (15 June 2012). "Doctors are using electronic records more - but liking them less". Washington Post.
  14. ^ "Measles outbreak: Some doctors won't see patients with anti-vaccine views". NOLA.com.
  15. ^ Alexandra Sifferlin. "Poll: 92% of Doctors Say Measles Outbreak Due to Anti-Vax Parents". TIME.com.

External links[edit]