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SnapTrack, Inc. was a Silicon Valley technology startup that invented and sold a GPS-based location technology for cellphones. Founded in 1995 by Steve Poizner[1] and Norman Krasner,[2] it grew to 65 employees before being bought by Qualcomm in 2000 for $1 billion in stock.[3][4]


  1. ^ Connell, Rich (13 May 2010), "Companies challenged Poizner business claims", Los Angeles Times, Los Angeles, California
  2. ^ Moeglein, Mark; Krasner, Norman (September 1998). "An Introduction to SnapTrack Server-Aided GPS Technology" (PDF). Institute of Navigation GPS Meeting Proceedings: 333–342.
  3. ^ Bank, David (2000-01-27). "Qualcomm to Buy Snaptrack For About $1 Billion in Stock". Wall Street Journal. ISSN 0099-9660. Retrieved 2017-09-22.
  4. ^ Healey, John (27 January 2000), "San Jose Startup Sold for $1 Billion", San Jose Mercury News, San Jose, California