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Sunfill

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Sunfill was a soft drink concentrate brand owned by Coca-Cola. Sunfill marked Coca-Cola's entry into the segment and was first launched in 2001 in India. [1] Sunfill too did not do well and was withdrawn from the Indian market in 2004, after it failed to break Rasna's monopoly in the segment.[2] In 2011, Coke announced that Sunfill was being relaunched in India.[3]

References

  1. ^ "Coca-Cola introduces powdered concentrate". The Hindu. 22 November 2001. Retrieved 13 March 2012. {{cite news}}: Italic or bold markup not allowed in: |newspaper= (help)
  2. ^ "Sunfill on backburner, Vanilla Coke moves slowly". The Financial Express. 23 November 2004. Retrieved 13 March 2012. {{cite news}}: Italic or bold markup not allowed in: |newspaper= (help)
  3. ^ "New players eyeing Rs 300 cr powdered beverage market". FNBNews.com. 25 April 2011. Retrieved 13 March 2012.