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ProCare is a term used by many companies, products and services. Apple does offer a ProCare Service, but "ProCare" itself is not inherently tied to Apple. I would suggest a title that clearly shows the ProCare in this article is indeed Apple's ProCare Service. In fact, that might be a good title right there, i.e. "Apple's ProCare Service". PEH2 19:00, 4 October 2007 (UTC)
I second the suggestion to rename this article "Apple ProCare (Service)". Petree (talk) 22:29, 18 February 2008 (UTC)