The Hatchery (company)
|Dan Angel (CCO)|
In 2003, Margaret Loesch and Bruce Stein formed Hatchery with financing from Peter Guber and Paul Schaeffer of Mandalay Entertainment Group.  In December 2004, American Greetings Corporation purchased a major stake in the company, joining Mandalay in joint ownership. American Greetings thereafter licensed their characters (Care Bears and Strawberry Shortcake) in various filmed projects with Harchery, which will market their products via American Greetings' 600 stores and 35,000 greeting-card retail locations.
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