Jump to content

Tom Long (CEO)

From Wikipedia, the free encyclopedia

This is an old revision of this page, as edited by Postcard Cathy (talk | contribs) at 17:59, 5 November 2016 (removed Category:Chief operating officers; added Category:American chief operating officers using HotCat). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

Tom currently is the CEO of MillerCoors Brewing Company. He has announced his retirement in June 2015[1]

Tom Long was President and Chief Executive Officer of Miller Brewing Company beginning August 1, 2006.[2]

He then took over as President and COO Chief Operations Officer of the newly formed joint venture between SABMiller and MolsonCoors, MillerCoors. He had this position from July 1, 2008 to June 1, 2011.

Long served as Chief Marketing Officer of Miller Brewing Co. since July 2005 and also served as its Executive Vice President. Prior to that, Long served as President of Northwest Europe Division of Coca-Cola Company since 2003. From 2000 to 2003, Long served as President of Coca-Cola Great Britain & Ireland Division. He joined Coca-Cola Company in 1988 following stints in brand management and advertising. He began at Coca-Cola's Atlanta, Georgia headquarters as manager of market planning; and after five years serving in various management positions, he was appointed vice president - 7-Eleven Account Team Worldwide in 1993; and vice president - Wal-Mart Global Account in 1995.

During his tenure at Coca-Cola, he also served as Vice President of National Sales. From 1997-1998, he served as vice president, director of Marketing Research & Trends and subsequently, Vice President and Director of Strategic Marketing, responsible for the Global Brand Strategy of Coca-Cola, diet Coke, Coke Light, Sprite, Fanta and new brands. He has worked in more than 60 countries in his career.

Long holds an MBA from Harvard University Graduate School of Business Administration in Cambridge, Massachusetts and a bachelor's degree from the University of North Carolina at Chapel Hill.[3] He was born in Roxboro, North Carolina, and attended Episcopal High School in Alexandria Virginia and Person High in Roxboro.

References

  1. ^ http://adage.com/article/cmo-strategy/millercoors-ceo-tom-long-retire-june/297065/
  2. ^ "Long succeeding Adami as Miller CEO." The Business Journal of Milwaukee. July 17, 2006.
  3. ^ Biography of Tom Long from Millercoors.com.