UHU
UHU GmbH & Co. KG is a manufacturer of adhesive products, based in Bühl, Germany. Its company slogan is "Don't say glue, say UHU!". The company logo is yellow with black lettering and in many markets it includes the German phrase: "Der Alleskleber" (the "everything-sticker").
History
In 1905, August Fischer, a dispensing chemist, purchased a small chemical plant aiming to manufacture inks, rubber stamp pads, paints and adhesives. In 1932, Fischer developed a clear synthetic resin adhesive which displayed the ability to affix any material. Following the custom of the time to name products in the writing goods sector after birds, Fischer named the glue UHU (pronounced "ooo-hoo", though in many English-speaking countries it is said "you-hoo") after Uhu, the onomatopeic German name for the eagle-owl, a bird which at the time could still be found in the Black Forest. Another version of the origin of the company's name is that it supplied the glue in kits for a model airplane named "UHU" (Owl). This model design was built by German youngsters for an annual contest named "Der Kleine Uhu" (the small owl) that began around 1950. The contest was very popular, and the glue became a popular item with German hobbyists, so the name stuck.
In 1971 Fischer's company, renamed UHU after its leading product, was taken over by the Beecham Group of England (which subsequently became a part of GlaxoSmithKline), but regained control via a management buyout in 1989. In 1994 UHU became a totally owned subsidiary of the Bolton Group, an Italian manufacturer of branded consumer goods.
Guinness World Records
The company has achieved one world record in Germany, in October 2007. A Ford pickup truck weighing about four tonnes was suspended from a crane with the help of UHU glue. Two steel parts 7 centimetres (2.8 in) in diameter were glued together with an UHU derivative and were used to connect car and crane hook.[1][2]
This record was subsequently beaten in March 2009 by the German firm Henkel, who lifted a similar Ford truck, this time with a Smart microcar in the back, giving a total weight of 5.02 tonnes.[3][4]
References
- ^ "Guinness World Records - News - Records of the year". Guinness World Records. 2007-12-21. Retrieved 2009-08-25.
- ^ "Guinness World Record holder UHU Alleskleber Super launched in the UAE". ABQ Zawya Ltd. 2008-11-09. Retrieved 2009-08-25.
- ^ Primosch, Ernst (2009-03-27). "Henkel's Loctite breaks World Record". Henkel AG & Co. Retrieved 2009-08-25.
- ^ "Guinness World Record for Henkel, Dublin". directoryofdublin. 2009-05-18. Retrieved 2009-08-25.
External links
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