User:Kaelizahradnik/Environmental communication

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In Academia

[1]The role of Environmental Communication in education and academia is centered around goals through pedagogy. These are aimed at trying to increase ecological wakefulness, support a variety of practice-based ways of learning and building a relationship of being environmental change advocates.


Climate Change:Research in the field emerged in the 1990s and has since grown and diversified to include studies concerning the media, conceptual framing, and public engagement and response. Since the late 2000s, many studies have been conducted in developing countries and focused on climate communication with marginalized populations.

To be able to understand this environmental issue of global warming better, we portray the importance of knowing which ecological issues are actually being seen to affect the atmosphere negatively. Oil and gas companies have shown significant increases in emissions to the air because they are being overused.

Most research focuses on raising public knowledge and awareness, understanding underlying cultural values and emotions, and bringing about public engagement and action. Significant issues include familiarity with the audience, barriers to a general understanding, creating change, audience segmentation, changing rhetoric, public health, storytelling, media coverage, and popular culture.

Information Technology and Environmental Communication:The technological breakthroughs empowered by the appearance of the Internet are also contributing to environmental problems. Air pollution, acid rain, global warming, and reduced natural sources are also an outcome of online technologies. Netcraft argued that in the world, there are 7,290,968 web-facing computers, 214,36,874 unique domain names, and 1,838,596,056 websites leading to significant power consumption. Therefore, notions such as “Green Websites” have emerged for helping to tackle this issue.“Green Websites” is “associated with climate-friendly policies and aims to improve the natural habitat of Earth. Renewable sources, the use of black color, and the highlight of the environmental news are some of the easiest and cheapest ways to contribute positively to climate issues” The aforementioned term is under the umbrella of “Green Computing,” which aims to limit the carbon footprints, energy consumption and benefit the computing performance. [2]

Information and Communications technology, aka ICT, has had an obsessive amount of environmental impacts through different types of disposal of devices and equipment that have been portrayed to give off harmful gases and Bluetooth waves into the atmosphere that increase carbon emissions. This has also shown that technology has been used to minimize energy use, society always wants new technology, no matter if it affects the environment well or not, but ICT has been cutting back and putting out better technology for our environment while still being able to communicate through society.

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  1. ^ Walker, K., & Wan, F. (2012). The harm of symbolic actions and green-washing: Corporate actions and communications on environmental performance and their financial implications. Journal of business ethics, 109, 227-242.
  2. ^ Williams, E. (2011). Environmental effects of information and communications technologies. nature, 479(7373), 354-358