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User:Sugyeong jang

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Kanghyuk Choi

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Kanghyuk Choi is a Korean fashion designer. He was born in Seoul, South Korea in 1987. Currently, he is running a brand <KANGHYUK> which is named after himself .

social media and content

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instagram: https://www.instagram.com/_kanghyuk/?igshid=1tkp42h54fy0n

website(kanghyuk shop): https://kanghyuk.shop/

Education

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Kanghyuk got a bachelor's degree of Bespoke Tailoring at LCF. Later, he earned a Master's degree in Menswear from Royal College of Art Fashion(RCA) in London. Kanghyuk graduated from the Royal College of Arts (RCA) in 2016.

Career

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BRAND 'KANGHYUK'

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He is running a brand named after himself. The begin of the brand was an exhibition of his university graduation works. In 2016, Kanghyuk Choi introduced the first collection and he applied airbags to clothes for the first time at that time. In February 2017, at the request of Kanghyuk, Sangrak Son joined the brand and they launched <Brand: KANGHYUK> together in earnest. <Brand: KANGHYUK> appeared in the London fashion industry by filming with Nick Knight, the god of photographers who is known as breaking down the boundaries of photography and graphics and create unconventional productions.

Kanghyuk's graduation works and products are introduced in D/ARK in Paris, Machine-A (a famous London editing shop), and H.Herno( a concept store in New York) and received great response from overseas.[1]


"KANGHYUK" is a brand that utilizes themes such as eco-friendly and sustainable fashion by focusing on unconventional material use and details such as airbags, barcodes, and stitching of fabric. Every season, the collection is shown like an art exhibition. He has been praised for their non-traditional use of materials in the fashion world.


It began to become famous overseas first as it was first distributed in overseas editing shops such as "LN-CC, MACHINE-A, DOVER STREET MARKET, GR8." In 2018, A$AP Rocky appeared in Kang Hyuk's outfit in the music video for "Tony Tone". After that time, it has gained popularity in Korea as Korean celebrities such as Big Bang's Top, BTS, Crush, and Sik-K began to wear it.[2]

WORKS

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The 2017 F/W collection featured inspiration from the cartoon Akira. The 2018 F/W collection focused on creating a crushing effect by garment-dying the fabric, and the 2019 F/W collection expresses the theme of spacesuits in a strong way.[3]

REEBOK X KANGHYUK Collaboration [4]

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In collaboration with Reebok Advent Concept Team, SRS Sol Fury is produced. The new “Sol Fury” created by Kanghyuk reflects his philosophy, including dismantling, reconstruction, and original upcycling. The various torn airbag materials were arranged irregularly and the fabric that seemed to be sewn by hand was used as the upper part of Fury, and Fury's shoe lace system also added a barcode trademark in zigzag form. All the pieces were followed by the brand's signature stitching, and each shoe was given a unique number to add speciality.

Umbro X KANGHYUK Collaboration[5]

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Umbro and Kang Hyuk's first collaboration collection "DIAMOND MARS FC" was created under the theme of vast space and unknown Mars, starting with the question, "What will the first Mars (MARS) soccer team look like?" The two brands expressed the football scene on Mars, where everything will be newly defined, through the fictional team DIAMOND MARS FC, which has a creative interpretation.

TOPTEN10 X KANGHYUK Collaboration[6]

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He collaborated with SPA brand 'TOPTEN10'. They produced MA-1 jumper, short down jumper, and hood down jumper. The TOPTEN10 X KANGHYUK MA-1 jumper, which was released in a limited number on the day of its opening, was sold out in a short time after online upload. In particular, the navy color of the design was sold out in 10 minutes.

Awards[7]

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  • 2019- semi-finalist in the world's largest fashion award (LVMH) hosted by Louis Vuitton Moe Hennessy Group, which owns luxury brands such as Louis Vuitton and Dior.
  • 2020- 16th Samsung Fashion & Design Fund(SFDF) award winner
  • 2021- 17th Samsung Fashion & Design Fund(SFDF) award winner (he received an award for the second year in a row)

References

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  1. 어패럴뉴스. "탑텐 X 강혁, 협업 아우터 '캐치패션' 선판매 완판". www.apparelnews.co.kr (in Korean). Retrieved 2022-12-14.
  2. 지수 김 (2021-01-14). "지속 가능한 소재로 새 숨을 불어넣는 브랜드 '강혁'". 마리끌레르 (in Korean). Retrieved 2022-12-14.
  3. "강혁의 두 남자". Allure Korea (in Korean). 2021-01-08. Retrieved 2022-12-14.
  4. "KANGHYUK: 한국에 소개하고 싶은 한국의 브랜드". Hypebeast.KR | 하입비스트. 2019-10-04. Retrieved 2022-12-14.
  5. GQ (2022-02-10). "2월에 발매 되는 스니커즈 추천 4". GQ Korea (in Korean). Retrieved 2022-12-14.
  6. FASHIONBIZ, 패션비즈. "패션비즈 FASHIONBIZ - 패션 & 뷰티 라이프 비즈니스 정보 전문매체". 패션비즈 FASHIONBIZ. Retrieved 2022-12-14.
  1. ^ "강혁의 두 남자". Allure Korea (in Korean). 2021-01-08. Retrieved 2022-12-14.
  2. ^ "KANGHYUK: 한국에 소개하고 싶은 한국의 브랜드". Hypebeast.KR | 하입비스트. 2019-10-04. Retrieved 2022-12-14.
  3. ^ 지수, 김 (2021-01-14). "지속 가능한 소재로 새 숨을 불어넣는 브랜드 '강혁'". 마리끌레르 (in Korean). Retrieved 2022-12-14.
  4. ^ GQ (2022-02-10). "2월에 발매 되는 스니커즈 추천 4". GQ Korea (in Korean). Retrieved 2022-12-14.
  5. ^ FASHIONBIZ, 패션비즈. "패션비즈 FASHIONBIZ - 패션 & 뷰티 라이프 비즈니스 정보 전문매체". 패션비즈 FASHIONBIZ. Retrieved 2022-12-14.
  6. ^ 어패럴뉴스. "탑텐 X 강혁, 협업 아우터 '캐치패션' 선판매 완판". www.apparelnews.co.kr (in Korean). Retrieved 2022-12-14.
  7. ^ 지수, 김 (2021-01-14). "지속 가능한 소재로 새 숨을 불어넣는 브랜드 '강혁'". 마리끌레르 (in Korean). Retrieved 2022-12-14.
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