User:TrevorWade

As of 24 June 2011, I work for Landor Associates. I have been trying to add to the articles about Walter Landor and Landor Associates because (1) Landor has a storied history that is of interest to many designers and branding professionals, (2) Walter Landor was one of the founders of the branding field, and (3) people outside of Landor have asked us to. The bulk of the information I have included comes from third party sources and relies heavily on Bernie Gallagher's masters thesis. I have cited sources extensively, though some mentions inevitably come from the company itself.

Bernie Gallagher came to me after graduating with his master's thesis and shared it with me. He allowed Landor to publish excerpts on our website, and he is currently in the process of trying to publish his thesis. He works is senior documentation specialist at the Smithsonian National Museum of American History. His expertise lies in data mapping historical object information. More about Bernie: Bernie has worked at the museum for over 20 years, overseeing the cataloging of objects by curators, specialists, volunteers, and interns and maintaining proper data standards in the database systems. His specialties include the collections of information technology and communications and work and industry. Bernie earned an MA in history museum studies from the Cooperstown graduate program at the State University of New York, College at Oneonta, where he wrote his thesis on Walter Landor, “A Brand Is Built in the Mind: Walter Landor and the Transformation of Industrial Design in the Twentieth Century.”

The purpose of editing the article on Landor Associats and Walter Landor is to provide additional historical information for those interested in the history of branding and design. And to answer questions that people regularly ask us through our website.

Here is my online bio: http://landor.com/?do=aboutus.bio&bio=1049 --TrevorWade (talk) 20:06, 24 June 2011 (UTC)