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1. Origin of the terms - It is very difficult to be sure who invented and when a given term. Even when we think we did, we may have heard it before and just did not record or remember. Still, to my best reccolection, the terms Integrated Business Planning, Integrated Business Management and Integrated Business Model were coined by Oliver Wight in 2005 or before, at the time we were working on the 6th edition of the Checklist for Excellence. I did not hear those terms from any other source by that time and it took several years before the market (or the industry) started to use the terms more generally.

2. Not the whole thing - It is also important to note that IBPlanning or IBManagement refer to the S&OP process as part of a more complete model of business management, the Integrated Business Model. So IBP/IBMgmt was not intended to be the whole model but just a central and most important part of a set of integrated processes.

3. Evolution - It is obvious that the S&OP or IBP/IBM of 2020 is different than that of 2000. However this has happened since the S&OP inception, circa 1985, by Oliver Wight (especially their associates Dick Ling and Walter Goddard). A new name could have been given at every stage of evolution. Nevertheless, there has been no change in nature between the last called S&OP and the first called IBP. Giving a new name at that point was, therefore, mainly a marketing decision, not a dramatic change in scope or definition.

4. Shock of reality - truth is, even organizations that today self proclaim to operate an IBP process many times fail to conform to older requirements of the S&OP. In conclusion: in addition to the marketing effects (which are not necessarily to be criticized), the new name is a tentative to convince organizations to finally implement some long overdue changes required by the old S&OP.<The Oliver wight Class A Checklist for Business Excellence, Sixth edition, John Wiley & Sons, chapter 4>

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