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WGTO

Coordinates: 41°57′14″N 86°00′59″W / 41.95389°N 86.01639°W / 41.95389; -86.01639
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WGTO
File:WGTO KOOL96.7-910 logo.jpg
Broadcast area[1] (Daytime)
[2] (Nighttime)
Frequency910 kHz
BrandingKool 97.1 FM/910 AM
Programming
FormatOldies
AffiliationsGood Time Oldies (Westwood One)
Michigan IMG Sports Network
Michigan News Network
Ownership
OwnerLangford Broadcasting
History
Former call signs
WLLJ (11/25/86-11/6/95)
Call sign meaning
Good Time Oldies
Technical information
Facility ID36612
ClassD
Power1,000 watts (Daytime)
35 watts (Nighttime)
Translator(s)97.1 W244DS (Cassopolis)
Links
WebcastListen Live
Websitewww.kool967fm.com

WGTO (branded as G96.3) is a radio station broadcasting an oldies format. It is licensed to Cassopolis, Michigan broadcasting on AM frequency 910 kHz and is under ownership of Langford Broadcasting. Much of the programming is courtesy of Westwood One's Good Time Oldies satellite feed. WGTO is also one of the few West Michigan AM Stations operating in C-Quam AM Stereo.

This station first began broadcasting under the WLLJ call sign and originally featured an urban contemporary format.

WGTO was designed and built by longtime Chicago radio personality Larry Langford in 1987 as WLLJ. WGTO is the last station to be built under the AM daytime rules of the Federal Communications Commission. After the Construction Permit for this station was authorized in 1986 no further applications were accepted for stations wanting to operate Daytime Only. WGTO uses two towers in a directional pattern. The station now operates with 35 watts of nighttime power.

In 2007, Langford purchased a competing radio station in the same county and now became the owner of both WGTO and WDOW, which has since gone silent to allow a station in Kalamazoo to broadcast on its frequency.

On October 30, 2009 WGTO began broadcasting on 101.1 FM (translator W266BS licensed to Cassopolis, Michigan) as "Classic Hits 101." They continue to broadcast their AM signal as well. In June 2016, the FM translator moved to a new frequency of 96.3 MHz with call sign W242CN. The new translator broadcasts with an ERP of 250 watts, the maximum allowed for translators, and extends WGTO's FM coverage from the immediate Cassopolis/Dowagiac area to include a larger portion of southwestern Michigan as well as the Elkhart, Indiana area. Effective January 25, 2018, the translator moved to 96.7 MHz, as W244DS.

In July 2017, the website was changed to: http://www.kool967fm.com

External links

41°57′14″N 86°00′59″W / 41.95389°N 86.01639°W / 41.95389; -86.01639