Hildegard Wortmann
Hildegard Wortmann | |
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![]() Wortmann (left) with Bram Schot at the IAA 2019 | |
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Hildegard Wortmann (born 27 September 1966) is a German business executive. Appointed to the Board of Management of Audi on 1 July 2019, where she is responsible for marketing and sales, she was the first female member of that body.[1]
Early life and education
[edit]Wortmann, who graduated from high school in 1985, is a state-certified foreign language correspondent and studied business administration at FH Münster until 1989[2] and later supplemented her studies with a Master of Business Administration at the University of London.
Career
[edit]Wortmann started her career at Unilever in 1990[3] There, she worked in various positions, including product and brand manager, and later as marketing director for Calvin Klein.[4]
In October 1998, Wortmann switched to BMW.[4] There, she worked in various roles. She was involved in the relaunch of the Mini brand, was responsible for product management of the BMW X and BMW Z models and was entrusted with building up the electric vehicle sub-brand BMW i. Until 2016, she was responsible for the management of the BMW brand.[5] From the beginning of 2018 to mid-2019, she headed the "Asia-Pacific" sales region of BMW AG before she was appointed to the Board of Management for Marketing and Sales at Audi AG as the successor of Bram Schot.[6]
Other activities
[edit]References
[edit]- ^ Markus Fasse (2019-01-08). "Automobilbranche: BMW-Managerin Hildegard Wortmann wird erste Vorständin bei Audi". handelsblatt.com (in German). Handelsblatt. Retrieved 2021-01-16.
- ^ Milana Mohr (2020-01-06). "Hildegard Wortmann sitzt im Audi-Vorstand: „Schneller, höher weiter" ist passé". wn.de (in German). Westfälische Nachrichten. Retrieved 2021-01-16.
- ^ "Hildegard Wortmann kressköpfe" (in German). kress.de. Retrieved 2021-01-16.
- ^ a b "Horizont: Wortmann von Calvin Klein zu BMW". HORIZONT Online (in German). HORIZONT Online. 1998-08-26. Retrieved 2021-01-16.
- ^ "Audi Vorstand: Hildegard Wortmann". audi.tn (in German). Audi AG. Retrieved 2021-01-16.
- ^ "Audi: Vorstand Hildegard Wortmann". audi.com/de (in German). Audi AG. Retrieved 2021-01-16.
- ^ Board of Directors Ferrovial.