Eckō
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This article is written like an advertisement. Please help rewrite this article from a neutral point of view. For blatant advertising that would require a fundamental rewrite to become encyclopedic, use {{db-spam}} to mark for speedy deletion. (January 2008) |
For the British electronics company, see EKCO
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| Type | Private |
|---|---|
| Founded | 1993 |
| Headquarters | East Brunswick, New Jersey, United States of America |
| Key people | Marc Eckō, founder and CEO, Seth Gerzberg, President |
| Industry | Fashion |
| Products | Clothing, Footwear, Wristwatches and Jeans |
| Website | Official Website |
Eckō unltd. is a brand of urban clothing founded by fashion designer Marc Ecko, that has been popular since the late 1990s, and moved into the mainstream urban culture in the early 2000s. The *eckō brand has expanded to include 12 lines:
- Ecko Unlimited (men),
- Ecko Red (women),
- Eckō Function (outerwear and alternative sports),
- Marc Ecko Leather (leather goods),
- Marc Ecko watches,
- Marc Ecko Scopes (eyewear),
- Eckō Storage (bags and accessories),
- Marc Ecko Footwear (men’s, women’s, and children’s footwear),
- Zoo York (skateboarding),
- Marc Ecko Cut and Sew (clothing line similar to Abercrombie & Fitch, Aeropostale and Hollister),
- the new Eckō Unlimited Boys and
- Ecko Red Girls lines.
The company partnered with the G-Unit Clothing Company from 2003 to 2008, helping the brand be marketed and merchandised. The joint deal folded as of February 2008[1].
[edit] Commercials
All commercials represent Red, by Mark Eckō.
When Vanessa Hudgens became the celebrity endorser, her song Sneakernight( from her sophomore album, Identified) was used in the promotional campaigns for Ecko shoes, particularly sneakers.
Additionally Ecko clothing has begun to surface in the mixed martial arts and boxing world, often seen worn by British UFC fighter Michael Bisping, former UFC champion Frank Mir & boxing champion Miguel Cotto.
[edit] References
- ^ Janelle Griffith (8 February 2008). "50 Gear G-Unit Clothing Officially Folds". SOHH.com. Accessed 10 February 2008.
- Rob Walker (2005-07-05). "Cul-de-Sac Cred". New York Times. http://www.nytimes.com/2005/07/10/magazine/10ECKO.html.
