|Industry||Analytics and Business Intelligence, formerly Web development|
|Headquarters||Boston, Massachusetts, United States; Warrington, UK; Stockholm, Sweden|
|Key people||Drew Rockwell, CEO, Justin Lindsey, founder|
|Products||BRAIN, Visual CDR/Visual Fraud|
Lavastorm Analytics or Lavastorm is a global analytics software company based in Massachusetts. The company's products are most often used for audit analytics, revenue assurance, fraud management, and customer experience management, including initiatives to improve order and service delivery accuracy.
The company was founded as JLM Technologies in 1993 by Justin and LeAnn Lindsey with a group of engineers from the Massachusetts Institute of Technology. Early locations in Massachusetts included Cambridge, Allston, and Waltham. The name was changed to Lavastorm in May 1999.
The company's initial focus was developing high performance Internet systems and applications, especially web sites. High-profile successes included Monster.com, the employment website; FamilySearch the free genealogy website sponsored by The Church of Jesus Christ of Latter-day Saints; EdgarWatch, the first on-Web system delivering SEC filing documents in real-time.
V. Miller Newton was the CEO of Monster.com when it hired Lavastorm to redesign its web site and infrastructure; in 1999, he moved over to head the smaller company. Lindsey stayed on as Chief Solutions Officer. In September 1999 and June 2000, Lavastorm raised US$55 million in venture capital funding from partnerships including Hummer Winblad Venture Partners, Oak Investment Partners, Lehman Brothers, Reuters Venture Capital, and Intel. In 18 months, the company expanded from 20 employees to over 200, opening a Silicon Valley office in San Jose, California, and acquiring PixelDance, a web design company in Watertown, Massachusetts.
In the latter half of 2000 and 2001, as the dot-com bubble burst, Lavastorm reinvented itself. It laid off employees, and split off its internet engineering services in San Jose, California, selling them to management. The Massachusetts operation, now only 20 employees, became a telecommunications revenue assurance software provider after doing a project with Verizon Communications. In 2001 Lavastorm introduced the Revenue Assurance and Intercarrier Cost Management products. Drew Rockwell, a former executive at Verizon, was hired the same year, and Newton left in 2003. Lindsey went to work for Hewlett-Packard, and later became the Chief Technology Officer for the Federal Bureau of Investigation and United States Department of Justice.
Martin Dawes Systems purchase
In July 2005, Lavastorm was bought by Martin Dawes Systems, a United Kingdom-based company specializing in billing and Customer relationship management (CRM) software for the communications industry. Combined company annual revenues were expected to be US$35 million.
In February 2006, Lavastorm merged with Stockholm, Sweden-based revenue assurance and fraud detection software company Visual Wireless. The combined customer list includes BellSouth, Comcast, TeliaSonera, Telstra and Vodafone. Drew Rockwell, Lavastorm CEO, continues as head of the merged company. Lavastorm kept its name, but also became the Martin Dawes Systems revenue assurance and fraud management division.
Analytics and Business Intelligence
Today Lavastorm Analytics' products are used for a wide variety of analytic applications, including internal and external audits, revenue assurance, data integration, fraud management, customer experience management, including initiatives to improve order and service delivery accuracy, and financial analysis.
The Silicon Valley spin-off called itself Lavastorm Engineering, and was one of the first companies producing mobile games. Paul Abbassi was CEO and CTO, Jason Loia was Director of Wireless Entertainment, and Albert So was the Chief Mobile Code Monkey. It produced over 30 games for mobile phones, using BREW and Java ME, mostly based on licenses from other companies, such as the movies Van Helsing, and The Incredibles, and Capcom's classic video game Mega Man. The company dissolved in 2005, with many developers moving on to found Punch Entertainment, Inc.
- "After rocky road, Lavastorm heats up, is acquired", Mass High Tech: The Journal of New England Technology, July 22, 2005, by Ethan Forman
- "20 for 2000", By Colin C. Haley and Gavin McCormick, boston.internet.com, December 15, 1999
- "Lavastorm" Grace Matthews, Inc. investment bank
- "Technocrats of the Internet" By Rich Cirillo, VARBusiness, November 11, 2000
- "LavaStorm Does the PixelDance", May 19, 2000 by Gavin McCormick, boston.internet.com
- "About Us @ Lavastorm" Official company history
- "After stint as technocrat, exec takes CTO role at Netezza", Mass High Tech: The Journal of New England Technology - November 24, 2006, by Efrain Viscarolasaga
- "A Lavastorm at Martin Dawes", Keith Dyer interview with Dewi Thomas, Managing Director of Martin Dawes Systems, and Drew Rockwell, CEO of Lavastorm, Mobile Europe, 01 November 2005
- "Martin Dawes Systems Buys Visual Wireless; Creates Revenue Assurance Division", NewsWire, Mobile Europe, 06 February 2006
- "Don't fall for the one-ring fraud over Xmas", By Tony Dennis, 30 November 2006, The Inquirer
- "Lavastorm Engineering Inc. Company Profile", Yahoo! Finance
- "Secrets of the wireless elite: Jason Loia", John Papageorge, IBM developerWorks, 07 January 2004
- Lavastorm Engineering at IGN
- "GameSpy Lavastorm Engineering Company Profile"
- "Game FAQs : Lavastorm"
- "Lavastorm Analytics Business Intelligence Software" Official site
- "Lavastorm Technologies, Inc." company information from Hoover's