Nintendo Co. Ltd..(任天堂株式会社,Nintendō Kabushiki gaisha?) is a global company headquartered in Kyoto, Japan founded on September 23, 1889 by Fusajiro Yamauchi to produce handmade hanafuda cards. By 1963, the company had tried several small niche businesses, such as a cab company and a love hotel. Eventually, Nintendo developed into a video game company, becoming one of the most influential in the industry and Japan's third most valuable listed company, with a market value of over US$85 billion. In 2007, Nintendo ranked eighth on the list of largest software companies in the world. Besides video games, Nintendo is also the majority owner of the Seattle Mariners, a Major League Baseball team in Seattle, Washington. According to Nintendo's Touch! Generations website, the name "Nintendo" translated from Japanese to English means "Leave luck to Heaven". As of June 30, 2013, Nintendo has sold over 655.9 million hardware units and 4.12 billion software units.
The game's story is similar to those of other side-scrolling Mario games. New Super Mario Bros. follows the titular Mario as he fights his way through Bowser's henchmen to rescue Princess Peach. Mario has access to several power-ups that help him complete his quest, including the Super Mushroom, the Fire Flower, and the Starman, each giving him unique abilities. While traveling to eight worlds with ten levels in each, Mario must defeat Bowser Jr. and Bowser before finally saving Princess Peach.
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