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Tassal pioneered salmon farming in Australia in 1986 and is now Australia's largest Salmon producer as well as one of the largest employers in Tasmania. Tassal continues to lead the industry in developing salmon products for Australian and international markets. In November 2003 Tassal grew from a privately owned operation to a major public company listed on the ASX. Tassal produces traditional fresh, frozen, smoked, canned and other value added salmon products for retail, wholesale and export markets.

Tassal‘s Head office is in Hobart, Australia with offices across Tasmania including the Huonville and Margate regions. The Sales and Marketing office is located in Melbourne, Australia.

Tassal has two retail stores located in Salamanca, Tasmania and Kew, Victoria. The Salmon Shops offer an extensive range of salmon products and enable consumers to taste, cook and buy quality salmon from the one location.


Tassal operates two main hatcheries that have the capacity to produce 5.5 million smolt a year. These smolt come from broodstock from an industry selective breeding program; four million of these smolt are kept at the state-of-the-art Rookwood Road Hatchery. After 12 months at Rookwood Road these smolt are transferred to sea.

Tassal has six marine regions, where the standard pen has a volume of 11,600 cubic meters and holds enough salmon to produce up to 140 tonnes once harvested. Salmon are kept in these large sea cages between 14–21 months and continue to grow until they are ready to be harvested at an average weight of 5.0 kilograms live weight.

Tassal has three processing sites including a smokehouse that produces an average of 15.4 kg finished product per minute or 3,048 tonnes every year.


Tassal is committed to sustainable practices across its business and also launched its first annual Sustainability Report in March 2012, which published the organisation’s achievements to date, together with a snapshot of future sustainability initiatives across all operations. In March 2012 Tassal embarked on a three-year sustainability journey with WWF-Australia[1] to work together to achieve the highest global standard of responsibly produced seafood.

In 2012 Tassal was benchmarked as one of the world’s top three salmon companies [2] for its corporate, social and environmental reporting.

In December 2012 the Global Aquaculture Alliance (GAA) announced Tassal as the first salmon producer in Australia to achieve full Best Aquaculture Practices (BAP) certification at farm level.[3]


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