The Heist (album)

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The Heist
Studio album by Macklemore and Ryan Lewis
Released October 9, 2012 (2012-10-09)
Recorded 2009–12; Seattle, Washington
Genre Hip hop
Length 64:09
Label
Producer Ryan Lewis
Macklemore chronology
The Unplanned Mixtape
(2009)
The Heist
(2012)
Singles from The Heist
  1. "My Oh My"
    Released: December 21, 2010 (2010-12-21)
  2. "Wing$"
    Released: January 21, 2011 (2011-01-21)
  3. "Can't Hold Us"
    Released: August 16, 2011 (2011-08-16)
  4. "Same Love"
    Released: July 18, 2012 (2012-07-18)
  5. "Thrift Shop"
    Released: August 28, 2012 (2012-08-28)
  6. "White Walls"
    Released: October 8, 2013 (2013-10-08)

The Heist is the debut studio album by American hip hop duo Macklemore & Ryan Lewis. Independently produced, recorded and released by the duo, the album reached number 1 on iTunes within hours of being released on October 9, 2012 with no mainstream promotion or support.[2]

The album was recorded in Seattle between 2009 and 2012 and was released on Macklemore LLC under the Alternative Distribution Alliance catalog. A series of singles were released before the album release from late 2010 onwards, with the fifth single "Thrift Shop" being the most commercially successful – peaking on the Billboard Hot 100 at number 1 and charted within the top 40 overseas, peaking at number 1 in New Zealand and Australia. The album's third single "Can't Hold Us" was also largely commercially successful – peaking at number 1 in the United States, Australia, and Sweden.

The album sold 78,000 copies in its first week, and debuted at number 2 on the US Billboard 200 chart, but debuted at number 1 on the Billboard Top R&B/Hip-Hop Albums and Top Rap Albums, while entering the Canadian Albums Chart at number 4.[3] As of March 23 2014, the album has sold 1,378,000 copies in the United States and has received generally positive reviews from critics. On January 26, 2014, the album won the Grammy Award for Best Rap Album, where it was also nominated for Album of the Year and earned Macklemore and Ryan Lewis the award for Best New Artist.[4]

Background[edit]

In July 2012, Macklemore and Lewis announced that their debut full-length album, The Heist, would be released on October 9, 2012 as well as a subsequent world tour to promote the release.[5] On July 18, 2012, the duo released the Mary Lambert-assisted "Same Love" in support of Washington state's Referendum 74 regarding gay marriage.[6] It was announced that the song would be included on the album, as were previously released songs "My Oh My", "Wing$", "Can't Hold Us", and "Make the Money". In an interview with The Sermon's Domain, Macklemore confirmed a collaboration with ScHoolboy Q on a song about Cadillacs called "White Walls". A song titled "Jimmy Iovine" featuring Ab-Soul was also confirmed.[7] On September 4, 2012, Macklemore & Ryan Lewis released a video promoting the deluxe edition of The Heist, showing it as a box made out of faux-gator skin.

Singles[edit]

The first single put out from all of the recordings was "My Oh My", released on December 21, 2010. It failed to chart and ended up as a bonus track on the album.[8]

The second single released was "Wing$" on January 21, 2011. "Wing$" has reached No. 40 on the Hot R&B/Hip-Hop Songs chart and No. 12 on the Billboard Bubbling Under Hot 100.

"Can't Hold Us" featuring Ray Dalton was released as the third single on August 16, 2011. The track eventually caught the attention of Sean Lynch, a writer from The Source magazine; who initiated an interview to land Macklemore in the magazine's "Unsigned Hype" column in early 2012. It debuted on the Billboard Hot 100 chart at No. 97 for the week ending February 16, 2013 and peaked at No. 1 on the week of May 18, 2013, and remained there for 5 consecutive weeks, becoming the longest running consecutive #1 of 2013, tied with Harlem Shake by Baauer (although both were later bested by Robin Thicke's "Blurred Lines", which remained atop the chart for twelve consecutive weeks). It also peaked at No. 1 on the Hot R&B/Hip-Hop Songs chart. It as well reached No.1 in Australia and Belgium.

The fourth single, "Same Love" featuring Mary Lambert, was released on July 18, 2012, and gained significant coverage in the media due to its content supporting same-sex marriage and criticizing homophobia in hip hop culture. "Same Love" debuted at No. 99 on the Billboard Hot 100 chart for the week ending February 16, 2013 and peaked at No. 11. The single reached No. 1 in Australia in the ARIA Charts and on New Zealand's RIANZ chart.

The fifth single, "Thrift Shop" featuring Wanz, was very successful commercially. It was released on October 8, 2012, and peaked on the Billboard Hot 100 at number 1 for six non consecutive weeks. Thrift Shop has sold over 6 million copies in the United States.[9] "Thrift Shop" also reached the top of the Australian and New Zealand singles charts and was certified 6× platinum in Australia and 2× platinum in New Zealand. In Canada, it reached No. 1 on the Canadian Hot 100. The single has also become a veritable international hit, charting in many European singles charts including Austria, Denmark, France, Finland, Germany, Norway, The Netherlands, Sweden and the UK.

The sixth single, "White Walls" featuring rapper Schoolboy Q and singer Hollis was performed on "The Tonight Show with Jay Leno" on August 27, 2013.[10] The song would be released to Mainstream radio on October 8, 2013.[11] and has since peaked at No. 15 on the Billboard Hot 100

Critical reception[edit]

Professional ratings
Aggregate scores
Source Rating
Metacritic 74/100[12]
Review scores
Source Rating
Allmusic 4/5 stars[13]
HipHopDX 4/5 stars[14]
Impact 4.5/5 stars[15]
Mezzic 8.6/10[16]
PopDust 4/5 stars[17]
RapReviews 8.5/10[18]
RecordingConnection 4/5 stars[19]
Robert Christgau B+[20]
Rolling Stone 2.5/5 stars[21]
XXL 4/5 stars (XL)[22]

The Heist has received positive reviews from music critics. At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album received an average score of 74, which indicates "generally favorable reviews", based on 8 reviews. Adam Fleischer of XXL praised its originality and production, stating "It’s these sort of astute observations on the human condition and keen self-awareness that set this effort apart. That reality, coupled with Ryan Lewis’ vast, daring and layered production, makes The Heist a truly beautiful album that challenges musical boundaries." Edwin Ortiz of HipHopDX rated the album 4 out of 5, saying the album was "An exemplary balance of serious and cheerful cuts alike, very seldom does The Heist reach beyond its means. And when it does, it’s more so due to lack of creative placement than effort." In his Barnes & Noble list, Robert Christgau named The Heist as the seventy-second best album of 2012.[23]

Commercial performance[edit]

The Heist debuted at number 2 on the U.S. Billboard 200 chart behind only Mumford & Sons's Babel and sold 78,000 copies in its first week, marking the best sales week yet for both Macklemore and Lewis. 83% of the first-week sales derived from digital download. On April 3, 2013, it was announced that the album has reached Gold status, with over 500,000 copies sold.[24] As of March 23, 2014, it has sold 1,378,000 copies.[25] It also debuted at number 4 on the Canadian Albums Chart.[3] The album reached the number 1 spot on iTunes in various countries, including the US and Germany.

Track listing[edit]

No. Title Writer(s) Length
1. "Ten Thousand Hours"   Ben Haggerty, Ryan Lewis, Chris Mansfield 4:09
2. "Can't Hold Us" (featuring Ray Dalton) Haggerty, Lewis, Dalton 4:18
3. "Thrift Shop" (featuring Wanz) Haggerty, Lewis 3:57
4. "Thin Line" (featuring Buffalo Madonna) Haggerty, Lewis, Nate Quiroga 4:16
5. "Same Love" (featuring Mary Lambert) Haggerty, Lewis, Lambert 5:20
6. "Make the Money"   Haggerty, Lewis 3:44
7. "Neon Cathedral" (featuring Allen Stone) Haggerty, Lewis, Stone 4:34
8. "BomBom" (featuring The Teaching) Lewis 4:55
9. "White Walls" (featuring Schoolboy Q and Hollis) Haggerty, Lewis, Quincy Hanley, Hollis Weat 3:40
10. "Jimmy Iovine" (featuring Ab-Soul) Haggerty, Lewis, Herbert Stevens IV 3:53
11. "Wing$"   Haggerty, Lewis, Wear 4:59
12. "A Wake" (featuring Evan Roman) Haggerty, Lewis, Roman 3:46
13. "Gold" (featuring Eighty4 Fly) Haggerty, Lewis, Devon Taylor 4:11
14. "Starting Over" (featuring Ben Bridwell of Band of Horses) Haggerty, Lewis, Bridwell 4:11
15. "Cowboy Boots"   Haggerty, Lewis 4:16
Total length:
64:09
Deluxe edition bonus tracks
No. Title Writer(s) Length
16. "Castle"   Haggerty, Lewis 4:18
17. "My Oh My"   Haggerty, Lewis 4:17
18. "Victory Lap"   Haggerty, Lewis 3:34

Charts[edit]

Certifications[edit]

Region Certification Sales/shipments
Australia (ARIA)[61] Platinum 70,000^
Austria (IFPI Austria)[62] Gold 7,500x
Canada (Music Canada)[63] Platinum 80,000^
France (SNEP)[64] Gold 50,000*
Germany (BVMI)[65] Gold 100,000^
New Zealand (RMNZ)[66] Platinum 15,000^
Sweden (GLF)[67] Platinum 40,000^
United Kingdom (BPI)[68] Gold 100,000^
United States (RIAA)[69] Platinum 1,132,000[70]

*sales figures based on certification alone
^shipments figures based on certification alone
xunspecified figures based on certification alone

See also[edit]

References[edit]

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  4. ^ Grammy Awards 2014: Full Nominations List | Billboard
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