2CA: Difference between revisions
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2CA had a modest audience increase during 2007 however it remains the lowest rating commercial radio station in the Canberra market with 6.6%* of the audience. |
2CA had a modest audience increase during 2007 however it remains the lowest rating commercial radio station in the Canberra market with 6.6%* of the audience. |
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The most listened too radio station in the Canberra market, according to the last Nielsen Media Research Survey in 2007, with 18.7%* of the audience is the non-commercial 666 ABC - part of the Government owned Australian Broadcasting Corporation. Despite a drop in their audience numbers during 2007, the commercial radio market in Canberra is still dominated by |
The most listened too radio station in the Canberra market, according to the last Nielsen Media Research Survey in 2007, with 18.7%* of the audience is the non-commercial 666 ABC - part of the Government owned Australian Broadcasting Corporation. Despite a drop in their audience numbers during 2007, the commercial radio market in Canberra is still dominated by 104.7 and Mix 106.3, both stations owned through a joint venture between two of Australia's largest radio companies Austereo and the Australian Radio Network. |
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Results from Survey 2, 2007 for Canberra's four commercial radio stations were: |
Results from Survey 2, 2007 for Canberra's four commercial radio stations were: |
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Figures: Current (previous) |
Figures: Current (previous) |
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104.7 - 18.6% (18.4%) |
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Mix106.3 - 17.4% (18.0%) |
Mix106.3 - 17.4% (18.0%) |
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2CC - 7.9% (8.9%) |
2CC - 7.9% (8.9%) |
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2CA - 6.6% (4.3%) |
2CA - 6.6% (4.3%) |
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*Source: Nielsen Media Research Survey 2, 2007 |
* Source: [http://www.nielsenmedia.com.au/en/pdf/mri/22/Canberra22007.pdf Nielsen Media Research Survey 2, 2007] |
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== External links == |
== External links == |
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Revision as of 01:31, 24 January 2008
2CA is a commercial radio station in Canberra, Australia, that broadcasts on 1053 kHz on the AM band. It is Canberra's oldest radio station and is jointly owned by regional radio operators Capital Radio and Grant Broadcasters.
The station broadcasts an easy listening music format, using the phrase "The Best Songs Of All Time" and is aimed at a niche audience aged 40 years of age and older.
2CA is one of the few commercial music AM stations left in Australia to still be broadcasting in AM Stereo. The station broadcasts it's program live from 5.30am - 6.00pm Monday to Friday and from 6.00am - 12.00pm on weekends. At all other times the station is pre-recorded and computer automated. The station uses it's sister station 2CC's news service and provides a news bulletin every half hour during it's breakfast show and then hourly from 9.00am - 6.00pm Monday to Friday. It also runs hourly news bulletins from 6.00am - 12.00pm on Saturday and Sunday mornings.
Some of 2CA's current programs include The Larry Appley Breakfast Show, Love Songs After Dark (automated) and Jukebox Saturday Night (automated).
2CA had a modest audience increase during 2007 however it remains the lowest rating commercial radio station in the Canberra market with 6.6%* of the audience. The most listened too radio station in the Canberra market, according to the last Nielsen Media Research Survey in 2007, with 18.7%* of the audience is the non-commercial 666 ABC - part of the Government owned Australian Broadcasting Corporation. Despite a drop in their audience numbers during 2007, the commercial radio market in Canberra is still dominated by 104.7 and Mix 106.3, both stations owned through a joint venture between two of Australia's largest radio companies Austereo and the Australian Radio Network.
Results from Survey 2, 2007 for Canberra's four commercial radio stations were: Figures: Current (previous) 104.7 - 18.6% (18.4%) Mix106.3 - 17.4% (18.0%) 2CC - 7.9% (8.9%) 2CA - 6.6% (4.3%)
External links
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