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[[File:Innansicht Festplatte 512 MB von Quantum.jpg|thumb|[[Hard drive]]s store information in [[binary numeral system|binary]] form and so are considered a type of physical digital media.]]
[[File:Augmented GeoTravel.jpg|thumb |Augmented reality, a form of digital media, playing on an [[iPhone]]]]
'''Digital media''' is a form of [[electronic media]] where data are stored in [[digital]] (as opposed to [[analog signal|analog]]) form. It can refer to the technical aspect of [[data storage device|storage]] and [[data transmission|transmission]] (e.g. [[hard disk drive]]s or [[computer network]]ing) of information or to the "end product", such as [[digital video]], [[augmented reality]], [[digital signage]], [[digital audio]], or [[digital art]] .

Florida's digital media industry association, Digital Media Alliance Florida, defines digital media as "the creative convergence of digital arts, science, technology and business for human expression, communication, social interaction and education".

There is a rich history of [[Numeral system|non-binary]] digital media, computers, and their rise to prominence over the last couple decades.

==Data conversion==
{{main|Analog-to-digital converter}}
The transformation of an [[analog signal]] to [[digital]] information via an analog-to-digital converter is called [[sampling (signal processing)|sampling]]. Most digital media are based on translating analog data into digital data and vice-versa (see [[digital recording]], [[digital video]], [[television]] versus [[digital television]]).

==Data processing==
{{main|Digital signal processing}}
Once digitized, media may be processed in a variety of ways using standard [[computer hardware]] and software or, where performance is critical, in high-performance digital hardware such as an [[ASIC]]. Processing can include [[editing]], [[Filter (signal processing)|filtering]] and [[Digital content creation|content creation]].
access control devices

==Post-Network Era==
This is the fast pace era through the use of technology. Home recording of television increasingly advanced this medium. Digital programming can be downloaded instantly. This technology enables broadcasters to use the digital technologies available today to create numerous of channels. Service providers offer on-demand that gives people the opportunity to have the power of when and where they watch or hear their media. Digital technology has converged television and computers into one single medium.<ref name="Lotz">{{cite book|last=Lotz|first=Amanda D.|title=The Television Will Be Revolutionized|year=2007|publisher=New York University Press|location=New York and London, NY|isbn=978-0-8147-5219-7|pages=53–54}}</ref>

==Art==
{{main|Digital art}}

[[Image:wiki.Picture by Drawing Machine 2.jpg|thumb|Picture produced by Drawing Machine 2]]
Digital art is any art in which computers played a role in production or display of the artwork. Such art can be an image, sound, animation, video, CD-ROM, DVD-ROM, [[videogame]], web site, [[algorithm]], performance or gallery installation. Many traditional disciplines are now integrating [[digital]] technologies and, as a result, the lines between traditional works of art and new media works created using computers has been blurred. For instance, an artist may combine traditional painting with [[algorithm art]] and other digital techniques. Often, the medium itself is considered the artwork. As a result, defining computer art by its end product can thus be difficult. Nevertheless, this type of art is beginning to appear in art museum exhibits.

[[Comic book]] artists in the past would generally [[Sketch (drawing)|sketch]] a drawing in pencil before going over the drawing again with [[India ink]], using pens and brushes. Magazine illustrators often worked with India ink, acrylics or oils. Currently, an increasing number of artists are now creating digital artwork.

[[Digital artist]]s do, simply, what centuries of artists have always done by exploring and adopting a culture's new technology toward the making of a personal imagery. In doing so the culture is also reflected in the artwork as is the artist's personal vision. As our culture becomes increasingly digitized, digital artists are leading the way in exploring and defining this new culture. Digital Artists use a medium that is nearly immaterial, that being binary information which describes the color and brightness of the individual pixels of the picture. All art that is made is stored on the computer's hard drive. Digital artists employ many types of user interfaces that correspond to the wide variety of brushes, lenses or other tools that traditional artist use to shape their materials. Rather than manipulating digital code directly as math, these electronic brushes and tools allow an artist to translate hand motions, cutting and pasting, and what were formerly chemical dark room techniques into the mathematical changes that effect the arrangement of screen pixels and create a picture.

Digital art is created and stored in a non-material form on the computer's memory systems and must be made physical, usually in the form of prints on paper or some other form of printmaking substrate. In addition, digital art may be exchanged and appreciated directly on a [[computer screen]] in gallery situations or simultaneously in every place on the globe with access to the web. Being immaterial has its advantages and with the advent of high quality digital printing techniques a very traditional long lasting print of this artwork can also be produced and marketed.

== Companies ==
Several design houses are active in this space, prominent names being:
* [[Publicis]]
* [[McCann Erickson]]
* [[Tribal DDB]]

Companies offering training in Digital Media:
* [[Joint Information Systems Committee|JISC]] Digital Media
* [[Digital Media Academy]]
* [[Giant Campus]]
* [[John Lennon Educational Tour Bus]]
* [[Sterling Ledet & Associates]]

==See also==
* [[Content delivery]]
* [[Media psychology]]
* [[Electronic publishing]]
* [[List of artistic media]]
* [[New Media]]
* [[Cybertext]]
* [[Digital Billboards]]
*[[MIDI]]
* [[:Category:Information technology education]]

==References==
{{reflist}}

==Further reading==
* [[Timothy Binkley]] (1988/89). "The Computer is Not A Medium", ''Philosophic Exchange''. Reprinted in ''EDB & kunstfag'', Rapport Nr. 48, NAVFs EDB-Senter for Humanistisk Forskning. Translated as "L'ordinateur n'est pas un médium", ''Esthétique des arts médiatiques'', Sainte-Foy, Québec: Presses de l'Université du Québec, 1995.
*[http://www.doingmediastudies.com 'Media Studies: Text, Production and Context' book by Paul Long and Tim Wall from Birmingham City University]
*{{cite book |author1=Long, Paul |author2=Wall, Tim |title=Media Studies: Text, Production and Context |publisher=Pearson Education |year=2009 |url=http://www.doingmediastudies.com/}}
*Coy, Wolfgang (2005): Analog/Digital. In: Warnke, Martin et al. (2005): Hyperkult II - Zur Ortsbestimmung analoguer und digitaler Medien (in German), Bielefeld: transcript Verlag, ISBN 3-89942-274-0
*Nelson, Ted (1990): ''Literary Machines'', Sausalito: Mindful Press.
*Pflüger, Jörg (2005): Wo die Quantität in Qualität umschlägt. In: Warnke, Martin et al. (2005): Hyperkult II - Zur Ortsbestimmung analoguer und digitaler Medien (in German), Bielefeld: transcript Verlag, ISBN 3-89942-274-0

==External links==
*[http://www.mp3newswire.net/stories/7002/2007-winners.html "The Digital Media Winners of 2007"]&nbsp;– Annual [[MP3 Newswire]] award
*[http://cultureandcommunication.org/tdm/s10/ "Topics in Digital Media Spring 2010"]&nbsp;– New York University
*[http://cultureandcommunication.org/f09/tdm/ "Topics In Digital Media Fall 2009"]&nbsp;– New York University

[[Category:Digital media|*]]
[[Category:Media technology]]
[[Category:Computer art| ]]
[[Category:Postmodern art|*Art]]
[[Category:Contemporary art]]

[[ar:إعلام رقمي]]
[[de:Digitale Medien]]
[[ko:디지털 미디어]]
[[he:מדיה דיגיטלית]]
[[kk:Ақпарат тасушы]]
[[ms:Media digital]]
[[no:Digitalisering av lyd og bilde]]
[[mhr:Информаций аралыше]]
[[pl:Media cyfrowe]]
[[pt:Mídia digital]]
[[ru:Носитель информации]]
[[simple:Digital media]]
[[sr:Дигитални медији]]
[[fi:Digitaalinen media]]

Revision as of 11:49, 21 November 2012

digital media sucks its boring and as i am all powerfull wiki i demand u to drop the subject and take up a pornographic career