Richard Laermer: Difference between revisions
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'''Richard Laermer''' (born September 16, 1961 in [[Queens]], New York) is the author of eight books and CEO of |
'''Richard Laermer''' (born September 16, 1961 in [[Queens]], New York) is the author of eight books and CEO of RLM Public Relations,<ref>{{cite web|url=http://www.rlmpr.com |title=RLM Public Relations |publisher=Rlmpr.com |date=October 5, 2010 |accessdate=January 21, 2012}}</ref> a [[Public relations|PR]] firm he founded in 1991. He lived in New York, [[Connecticut]], and [[La Quinta, California]]. |
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Laermer's book ''Full Frontal PR'' has been used as a text in public relations courses at universities including [[Georgia Southern University|Georgia Southern]], and he is quoted as a reference on [[marketing effectiveness]], [[marketing strategy]], [[consumerism]], advertising and "[[no comment]]." Laermer's ''Native's Guide to New York'' was called a "top three NYC guide" by the ''[[Guardian newspaper|Guardian]]''.<ref>"[https://www.theguardian.com/travel/2005/jan/30/observerescapesection4 The guide to the guides" (Guardian)]</ref> |
Laermer's book ''Full Frontal PR'' has been used as a text in public relations courses at universities including [[Georgia Southern University|Georgia Southern]], and he is quoted as a reference on [[marketing effectiveness]], [[marketing strategy]], [[consumerism]], advertising and "[[no comment]]." Laermer's ''Native's Guide to New York'' was called a "top three NYC guide" by the ''[[Guardian newspaper|Guardian]]''.<ref>"[https://www.theguardian.com/travel/2005/jan/30/observerescapesection4 The guide to the guides" (Guardian)]</ref> |
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In 2007, Laermer was inducted into the ''PR News'' Hall of Fame.<ref>{{cite web|url=http://www.prnewsonline.com/Assets/File/awards/prpeople_AllStars07.pdf |title=''PR News'' Hall of Fame |format=PDF |accessdate=January 21, 2012}}</ref> |
In 2007, Laermer was inducted into the ''PR News'' Hall of Fame.<ref>{{cite web|url=http://www.prnewsonline.com/Assets/File/awards/prpeople_AllStars07.pdf |title=''PR News'' Hall of Fame |format=PDF |accessdate=January 21, 2012}}</ref> |
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== Bibliography == |
== Bibliography == |
Revision as of 02:11, 10 March 2021
![]() | A major contributor to this article appears to have a close connection with its subject. (October 2016) |
Richard Laermer (born September 16, 1961 in Queens, New York) is the author of eight books and CEO of RLM Public Relations,[1] a PR firm he founded in 1991. He lived in New York, Connecticut, and La Quinta, California.
Laermer's book Full Frontal PR has been used as a text in public relations courses at universities including Georgia Southern, and he is quoted as a reference on marketing effectiveness, marketing strategy, consumerism, advertising and "no comment." Laermer's Native's Guide to New York was called a "top three NYC guide" by the Guardian.[2]
In 2007, Laermer was inducted into the PR News Hall of Fame.[3]
Bibliography
- 2011: Trendspotting for the Next Decade (2008; McGraw-Hill)
- Punk Marketing: Get Off Your Ass and Join the Revolution, co-authored with Mark Simmons (author) (2007; HarperCollins) (2009)
- Full Frontal PR: Building Buzz About Your Business, Your Product, or You (2003; Bloomberg Press) (2004)
- Native's Guide to New York: Advice With Attitude for People Who Live Here—And Visitors We Like (2002; W. W. Norton & Company) (2001) (2000) (1999) (1998)
- Trendspotting: Think Forward, Get Ahead, Cash in on the Future (2002; Perigee Trade)
- Get on with It: The Gay and Lesbian Guide to Getting Online (1997; Broadway Books)
- Gay and Lesbian Guide to New York City (1994; Plume)
- Bargain Hunting in Greater New York (1990; Prima Lifestyles)
References
- ^ "RLM Public Relations". Rlmpr.com. October 5, 2010. Retrieved January 21, 2012.
- ^ "The guide to the guides" (Guardian)
- ^ "''PR News'' Hall of Fame" (PDF). Retrieved January 21, 2012.
External links
- RLM Public Relations
- Bad Pitch Blog
- 2011: Trendspotting for the Next Decade
- Full Frontal PR
- Punk Marketing
Articles by Laermer
Articles about Laermer
Reviews of Books by Laermer
2011: Trendspotting for the Next Decade
Full Frontal PR
Punk Marketing