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''ITS United Kingdom''' (ITS UK) is a trade association representing the intelligent transport systems (ITS) sector in the United Kingdom. It supports over 150 member organizations from both the private and public sectors, covering all sizes and disciplines within the ITS industry.
{{Infobox person
===History===
| name = KF
''[Note: Add information on when ITS UK was founded and any key milestones in its history if available]''
| image = <!-- Add image filename here, e.g. Example.jpg -->
===Mission and Objectives===
| caption =
ITS UK aims to promote the development and deployment of intelligent transport systems in the UK. It seeks to create value for its members and the wider economy by supporting innovation, growth and export opportunities in the ITS sector. The association also advocates for policies and initiatives that can help decarbonize transport and contribute to the UK's goal of reaching net zero emissions by 2050.
| birth_name = <!-- Add birth name if different from name above -->
===Membership===
| birth_date = <!-- {{birth date and age|YYYY|MM|DD}} -->
ITS UK has over 150 member organizations, including companies, public sector bodies, and academic institutions involved in the ITS sector. Its members span all disciplines within ITS, including traffic management, connected and autonomous vehicles, mobility as a service, and more.
| birth_place =
===Activities and Services===
| nationality = British
ITS UK engages in a range of activities to support its members and advance the ITS sector:
| alma_mater = <!-- Add academic institutions attended -->
| occupation = Advertising executive
| known_for = Founding and leading Credos think tank, promoting diversity and inclusion in advertising
| notable_works = ''Advertising Pays'' series of reports
| awards = {{plainlist|
[[Order of the British Empire|MBE]] (2017) for services to advertising, equality and diversity
[[Harvard Business Review]]'s Breakthrough Ideas List (2007) for work on corporate reputation and sustainability }} | website = <!-- {{URL|example.com}} --> }}


Policy advocacy and engagement with government and other stakeholders
<ref>{{Cite web |title=New Year Honours 2017: education, children’s services, equalities |url=https://www.gov.uk/government/news/new-year-honours-2017-education-childrens-services-equalities |access-date=2024-03-20 |website=GOV.UK |language=en}}</ref>[[KF (advertising executive)|KF]] is a British advertising executive who has held various roles in the advertising industry. She was appointed [[Order of the British Empire|Member of the Order of the British Empire]] (MBE) in the [[2017 New Year Honours]] for services to advertising, equality and diversity.
Networking and knowledge-sharing events
Training and professional development programs
Research and publications on ITS topics
Promotion of the ITS sector and member capabilities


===Policy Priorities===
==Career==
ITS UK's key policy priorities include:
Fraser co-founded Credos, the advertising industry think tank allied to the [[Advertising Association]]. As strategy director for Credos, Fraser published numerous reports on the advertising industry's contribution to the [[economy]] and [[society]]. She also created the '''Advertising Pays''<nowiki/>' series of reports, which examined the £140 billion contribution of advertising to the [[Economy of the United Kingdom|UK economy]].<ref>{{Cite web |title=Advertising Pays series from Credos |url=https://adassoc.org.uk/advertising-pays/ |access-date=2024-03-20 |website=Advertising Association |language=en-GB}}</ref>


Creating the right regulatory environment for ITS innovation and deployment
Prior to her work with Credos and the [[Advertising Association]], Fraser founded and led Fraser Consultancy for 8 years, providing reports based on her ''Ethical Reputation Index'' to clients in various industries.
Shifting towards mobility pricing to manage demand and incentivize sustainable transport
Opening up transport data to enable new services and efficiency gains
Further integrating different transport modes and services
Positioning the ITS sector as a priority tech industry for the UK


===Governance and Leadership===
In 2007, she was awarded a place on the ''[[Harvard Business Review]]'s'' annual ''Breakthrough Ideas List'' for her work on corporate reputation and [[sustainability]].
ITS UK is governed by a Council elected from its membership. As of 2024, key personnel include:


Steve Norris, President
Fraser has held executive roles at various media and advertising companies, including Mesh, [[Ipsos]], [[Carat (media agency)|Carat]]/[[Dentsu]], [[Leo Burnett Worldwide|Leo Burnett]]/[[Starcom]], [[Turner Broadcasting System|Turner Broadcasting]], [[MTV Europe]], and [[ITV (TV network)|ITV]]. She has a [[Bachelor of Science|BSc]] (Hons) in [[Psychology]] with [[Philosophy]], [[Statistics]] and [[Computing]], and a Diploma in [[Financial Management]].<ref>{{Cite web |title=Karen Fraser MBE |url=https://sustx.co.uk/blog/speaker/karen-foster-mbe/ |access-date=2024-03-20 |website=SUSTx |language=en-US}}</ref><ref>{{Cite web |title=Karen Fraser takes non-exec role at Mesh Experience {{!}} News |url=http://www.research-live.com/article/news/karen-fraser-takes-nonexec-role-at-mesh-experience/id/5119693[4 |access-date=2024-03-20 |website=Research Live |language=en}}</ref>
Max Sugarman, Chief Executive


===Location===
Fraser is a member of Women in Advertising and Communications London (WACL) and has been involved in promoting [[diversity and inclusion]] within the advertising industry.
ITS UK is headquartered at:
Suite 107
Tower Bridge Business Centre
46-48 East Smithfield
London E1W 1AW
===External Links===


[https://www.its-uk.org/ ITS UK official website]
== References ==

''[Note: Add other relevant external links if available]''
===References===
''[Note: Add references to support key factual claims in the article]''

Revision as of 09:43, 29 April 2024

ITS United Kingdom' (ITS UK) is a trade association representing the intelligent transport systems (ITS) sector in the United Kingdom. It supports over 150 member organizations from both the private and public sectors, covering all sizes and disciplines within the ITS industry.

History

[Note: Add information on when ITS UK was founded and any key milestones in its history if available]

Mission and Objectives

ITS UK aims to promote the development and deployment of intelligent transport systems in the UK. It seeks to create value for its members and the wider economy by supporting innovation, growth and export opportunities in the ITS sector. The association also advocates for policies and initiatives that can help decarbonize transport and contribute to the UK's goal of reaching net zero emissions by 2050.

Membership

ITS UK has over 150 member organizations, including companies, public sector bodies, and academic institutions involved in the ITS sector. Its members span all disciplines within ITS, including traffic management, connected and autonomous vehicles, mobility as a service, and more.

Activities and Services

ITS UK engages in a range of activities to support its members and advance the ITS sector:

Policy advocacy and engagement with government and other stakeholders Networking and knowledge-sharing events Training and professional development programs Research and publications on ITS topics Promotion of the ITS sector and member capabilities

Policy Priorities

ITS UK's key policy priorities include:

Creating the right regulatory environment for ITS innovation and deployment Shifting towards mobility pricing to manage demand and incentivize sustainable transport Opening up transport data to enable new services and efficiency gains Further integrating different transport modes and services Positioning the ITS sector as a priority tech industry for the UK

Governance and Leadership

ITS UK is governed by a Council elected from its membership. As of 2024, key personnel include:

Steve Norris, President Max Sugarman, Chief Executive

Location

ITS UK is headquartered at: Suite 107 Tower Bridge Business Centre 46-48 East Smithfield London E1W 1AW

ITS UK official website

[Note: Add other relevant external links if available]

References

[Note: Add references to support key factual claims in the article]