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In 1987 the ''Shepherd Express'' was formed in a merger with the ''Express'', a monthly music paper founded in 1979 by David Luhrssen, Kevin Kinney and Mark Shurilla, the latter of whom was instrumental in the merger with McCarter. Kinney went on to form the rock band Drivin’n’Cryin’ in [[Atlanta]]. Luhrssen returned to the ''Shepherd Express'' in late 1994 as arts and entertainment editor, a position he still holds.
In 1987 the ''Shepherd Express'' was formed in a merger with the ''Express'', a monthly music paper founded in 1979 by David Luhrssen, Kevin Kinney and Mark Shurilla, the latter of whom was instrumental in the merger with McCarter. Kinney went on to form the rock band Drivin’n’Cryin’ in [[Atlanta]]. Luhrssen returned to the ''Shepherd Express'' in late 1994 as arts and entertainment editor, a position he still holds.


During the late 1980s to mid 1990s, ''Shepherd Express'''s publisher was Martin R. "Marty" Genz and the Genz family were the newspaper's majority stockholders. In 1993, Dane Claussen, then ''Shepherd Express'''s Associate Publisher & Advertising Director, was elected the first President of the Midwestern Association of Alternative Newsweeklies (AAN-Midwest). In 1994, employees, among them Hansen, Porubcan and editors, Hissom, Scott Kerr, Anthe Rhodes and Julie Wichman, arranged for an Employee Stock Ownership Plan (ESOP), which resulted in Genz and Claussen leaving the newspaper and the Genz family selling its ownership stake; within several years, several other long-time employees also had left. The paper was known from 1999-2000 as ''Shepherd Express Metro'', after absorbing a short-lived weekly called the ''Metro''.
During the late 1980s to mid 1990s, its publisher was Martin R. "Marty" Genz and the Genz family were the newspaper's majority stockholders. In 1993, Dane Claussen, then ''Shepherd Express'''s Associate Publisher & Advertising Director, was elected the first President of the Midwestern Association of Alternative Newsweeklies (AAN-Midwest). In 1994, employees, among them Hansen, Porubcan and editors, Hissom, Scott Kerr, Anthe Rhodes and Julie Wichman, arranged for an Employee Stock Ownership Plan (ESOP), which resulted in Genz and Claussen leaving the newspaper and the Genz family selling its ownership stake; within several years, several other long-time employees also had left. The paper was known from 1999-2000 as ''Shepherd Express Metro'', after absorbing a short-lived weekly called the ''Metro''.


In January of 2008 the ''Shepherd Express'' re-launched a new website titled Express Milwaukee. The new site is not merely a republishing of content that first appears in the print edition of the Shepherd Express. It is updated daily and has a collection of stories from staff and contributing bloggers, and writers from throughout the community. Express Milwaukee places a premium on content generated by readers. This content sits alongside ''Shepherd Express'' and Express Milwaukee content. With over 50,000 (Summer 2008; Google Site Analytics) local readers per month it is among the largest sites with a local online audience in Milwaukee.
In January of 2008 the ''Shepherd Express'' re-launched a new website titled Express Milwaukee. The new site is not merely a republishing of content that first appears in the print edition of the Shepherd Express. It is updated daily and has a collection of stories from staff and contributing bloggers, and writers from throughout the community. Express Milwaukee places a premium on content generated by readers. This content sits alongside ''Shepherd Express'' and Express Milwaukee content. With over 50,000 (Summer 2008; Google Site Analytics) local readers per month it is among the largest sites with a local online audience in Milwaukee.

Revision as of 20:55, 4 May 2010

File:Shepherd Express150 logo.png
File:ShepherdFuel2007.jpg
The May 31, 2007 front page of the
Shepherd Express
TypeAlternative weekly
FormatTabloid
Owner(s)Louis Fortis
PublisherLouis Fortis
EditorLouis Fortis
Founded1982
Headquarters207 E. Buffalo Street
Milwaukee, Wisconsin 53202
 United States
Circulation64,665[1]
WebsiteExpressMilwaukee.com

The Shepherd Express is an alternative weekly newspaper published in Milwaukee, Wisconsin.

History

The paper originated in May, 1982 as the Crazy Shepherd, its name derived from a line in Allen Ginsberg’s poem “Footnotes to Howl” (”Hail the crazy shepherds of the middle class”). Its founders were a group of University of Wisconsin-Milwaukee students, among them Jeff Hansen, Doug Hissom and Joe Porubcan, who operated it from a series of rented flats near the campus. After appearing sporadically, the Crazy Shepherd eventually settled into a monthly schedule. Several of its founders went on to careers in the news media, including Jim McCarter, publisher of the Metro Times in Detroit; Bill Conroy, editor of the San Antonio Business Journal; and Bill Lueders, news editor at Isthmus in Madison.

In 1987 the Shepherd Express was formed in a merger with the Express, a monthly music paper founded in 1979 by David Luhrssen, Kevin Kinney and Mark Shurilla, the latter of whom was instrumental in the merger with McCarter. Kinney went on to form the rock band Drivin’n’Cryin’ in Atlanta. Luhrssen returned to the Shepherd Express in late 1994 as arts and entertainment editor, a position he still holds.

During the late 1980s to mid 1990s, its publisher was Martin R. "Marty" Genz and the Genz family were the newspaper's majority stockholders. In 1993, Dane Claussen, then Shepherd Express's Associate Publisher & Advertising Director, was elected the first President of the Midwestern Association of Alternative Newsweeklies (AAN-Midwest). In 1994, employees, among them Hansen, Porubcan and editors, Hissom, Scott Kerr, Anthe Rhodes and Julie Wichman, arranged for an Employee Stock Ownership Plan (ESOP), which resulted in Genz and Claussen leaving the newspaper and the Genz family selling its ownership stake; within several years, several other long-time employees also had left. The paper was known from 1999-2000 as Shepherd Express Metro, after absorbing a short-lived weekly called the Metro.

In January of 2008 the Shepherd Express re-launched a new website titled Express Milwaukee. The new site is not merely a republishing of content that first appears in the print edition of the Shepherd Express. It is updated daily and has a collection of stories from staff and contributing bloggers, and writers from throughout the community. Express Milwaukee places a premium on content generated by readers. This content sits alongside Shepherd Express and Express Milwaukee content. With over 50,000 (Summer 2008; Google Site Analytics) local readers per month it is among the largest sites with a local online audience in Milwaukee.

The Shepherd Express remains one of America’s few locally owned alternative newsweeklies. It has been published since 1997 by Louis Fortis, a Ph.D. economist and former member of the Wisconsin State Assembly. Fortis assumed the role of editor in 2000.

References

  1. ^ "Shepherd Express". Association of Alternative Newsweeklies. Retrieved 2007-02-07.

External links