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==Career==
==Career==
Rosenthal is the founder of Snaps,<ref>http://www.mkaesnaps.com/</ref> a pioneer in marketing for digital messaging. Sanps is used by brands to upload and manage their own [[emoji]], sticker, [[gif]], and video content. It partners with [[Kik Messenger|Kik]], [[Tango]], and [[Viber]] to distribute content on [[IOS]] and [[Android (operating system)|Android]].Snaps clients include [[Pepsi]], [[Burger King]], [[Viacom]], [[Sony Pictures]], [[Warner Bros]], [[L.A. Kings]], [[Atlanta Hawks]], [[L'Oreal]] and many others. Snaps has been featured in [[Fortune Magazine]],<ref>http://fortune.com/2015/04/21/snaps-mobile-emoji/?xid=timehp-category</ref> [[WSJ]],<ref>http://blogs.wsj.com/cmo/2015/04/15/snaps-raises-6-5-million-to-help-brands-take-over-emojis-adding-chicken-fries-smilies-to-texts/</ref> and [[Venture Beat]].<ref>http://venturebeat.com/2015/04/15/emoji-keyboard-snaps-raises-6-5-million-to-give-animated-keyboards-to-brands/</ref>
Rosenthal is the founder of Snaps,<ref>http://www.mkaesnaps.com/</ref> a platform for marketing in the messaging space. Sanps is used by brands to upload and manage their own [[emoji]], sticker, [[gif]], and video content. It partners with [[Kik Messenger|Kik]], [[Tango]], and [[Viber]] to distribute content on [[IOS]] and [[Android (operating system)|Android]].Snaps clients include [[Pepsi]], [[Burger King]], [[Viacom]], [[Sony Pictures]], [[Warner Bros]], [[L.A. Kings]], [[Atlanta Hawks]], [[L'Oreal]] and many others. Snaps has been featured in [[Fortune Magazine]],<ref>http://fortune.com/2015/04/21/snaps-mobile-emoji/?xid=timehp-category</ref> [[WSJ]],<ref>http://blogs.wsj.com/cmo/2015/04/15/snaps-raises-6-5-million-to-help-brands-take-over-emojis-adding-chicken-fries-smilies-to-texts/</ref> and [[Venture Beat]].<ref>http://venturebeat.com/2015/04/15/emoji-keyboard-snaps-raises-6-5-million-to-give-animated-keyboards-to-brands/</ref>


Vivian was selected as Chief Founder in Residence for 30Weeks<ref>https://www.30weeks.com/</ref> – Google’s founders program for designers. She discussed Snaps and fan engagement with Will.I.Am.<ref>http://will.i.am/</ref> for the [[WSJ]].<ref>http://www.wsj.com/video/william-meets-augmented-reality-startup-snaps/E738D7AB-B3FC-4BEC-AC71-BAD22976CB24.html#!E738D7AB-B3FC-4BEC-AC71-BAD22976CB24</ref> As part of the Digital Pioneer series, Vivian was featured on [[Website awards#Favourite_Website_Awards|FWA]]<ref>http://www.thefwa.com/digitalpioneers/vivian-rosenthal</ref> and was chosen as one of 16 women making headlines for their industry impact by Crain’s New York.<ref>http://www.crainsnewyork.com/article/20140519/TECHNOLOGY/140519531/women-to-watch-in-new-york-tech/</ref>
Vivian was selected as Chief Founder in Residence for 30Weeks<ref>https://www.30weeks.com/</ref> – Google’s founders program for designers. She discussed Snaps and fan engagement with Will.I.Am.<ref>http://will.i.am/</ref> for the [[WSJ]].<ref>http://www.wsj.com/video/william-meets-augmented-reality-startup-snaps/E738D7AB-B3FC-4BEC-AC71-BAD22976CB24.html#!E738D7AB-B3FC-4BEC-AC71-BAD22976CB24</ref> As part of the Digital Pioneer series, Vivian was featured on [[Website awards#Favourite_Website_Awards|FWA]]<ref>http://www.thefwa.com/digitalpioneers/vivian-rosenthal</ref> and was chosen as one of 16 women making headlines for their industry impact by Crain’s New York.<ref>http://www.crainsnewyork.com/article/20140519/TECHNOLOGY/140519531/women-to-watch-in-new-york-tech/</ref>

Revision as of 21:03, 6 July 2015

Vivian Rosenthal
File:Vivian Rosenthal Headshot.png
Vivian Rosenthal
Born (1976-02-07) February 7, 1976 (age 48)
New York, New York, USA
NationalityAmerican
Alma materBrown University - 1998 Columbia University Graduate School of Architecture - 2001
Occupation(s)Founder and CEO of Snaps!,[1] Co-Founder of Tronic Studio
Websitewww.vivianrosenthal.com,makesnaps.com

Vivian Rosenthal (born February 7, 1976) is an American designer and entrepreneur.

Background

Vivian Rosenthal was raised in New York City, graduated from Friends Seminary in 1994 and from Brown University in 1998. She received a masters from Columbia University's Graduate School of Architecture in 2001. In 2015 she received her Kundalini Yoga certification from Golden Bridge Yoga, after having completed her training under Gurmukh.[2] Rosenthal also has a daily Vedic Meditation practice and studied under Thom Knoles.[3]

Career

Rosenthal is the founder of Snaps,[4] a platform for marketing in the messaging space. Sanps is used by brands to upload and manage their own emoji, sticker, gif, and video content. It partners with Kik, Tango, and Viber to distribute content on IOS and Android.Snaps clients include Pepsi, Burger King, Viacom, Sony Pictures, Warner Bros, L.A. Kings, Atlanta Hawks, L'Oreal and many others. Snaps has been featured in Fortune Magazine,[5] WSJ,[6] and Venture Beat.[7]

Vivian was selected as Chief Founder in Residence for 30Weeks[8] – Google’s founders program for designers. She discussed Snaps and fan engagement with Will.I.Am.[9] for the WSJ.[10] As part of the Digital Pioneer series, Vivian was featured on FWA[11] and was chosen as one of 16 women making headlines for their industry impact by Crain’s New York.[12]

She wrote and performed a poem[13] on the future of technology and its impact on humanity for the Remix Conference.[14]

Previously, Rosenthal co-founded Tronic Studio[15] with Jesse Seppi, a digital media and experiential design company. She has been named one of Creativity Magazine's top 50 global creatives of 2010[16] and has spoken at numerous conferences on the intersection of advertising and technology, including the recent CaT conference by Ad Age.[17] She has been selected as a jury member for the Andy Awards,[18] One Show Interactive Awards,[19] and the Art Directors Club.[20]

Vivian has spoken on the future of mobile, augmented reality and gaming at TEDxSiliconAlley,[21] Ad Tech,[22] Socialize West,[23] and Geekend.[24]

  1. Rosenthal speaking at Social Media Week - http://www.livestream.com/smw_newyork_jwt/video?clipId=pla_68ff7726-44b1-42b6-ad4a-df3a4de70fdb&utm_source=lslibrary&utm_medium=ui-thumb
  2. Rosenthal in Fast Company - http://www.fastcompany.com/1739779/whos-next-vivian-rosenthals-big-idea-interactive-advertising
  3. Rosenthal in Ad week - http://www.adweek.com/news/technology/spotlight-vivian-rosenthal-131030
  4. GoldRun featured on GigaOm - http://gigaom.com/2011/04/11/goldrun-leverages-augmented-reality-for-mobile-marketing
  5. GoldRun featured on the Today Show - http://today.msnbc.msn.com/id/26184891/#41172718
  6. GoldRun featured in the NY Times - http://www.nytimes.com/2011/08/10/business/media/nbc-and-bloomingdales-in-a-promotion.html
  7. GoldRun featured on Mashable - http://mashable.com/2011/01/15/goldrun/
  8. GoldRun featured on PSFK - http://www.psfk.com/2010/11/mobile-platform-goldrun-allows-airwalk-to-execute-the-worlds-first-invisible-pop-up-store.html?utm_source=Sweet&utm_medium=twitter
  9. DMEXCO - http://vimeo.com/30036303
  10. TEDX Silicon Alley Talk - http://tedxtalks.ted.com/video/TEDxSiliconAlley-2011-Vivian-Ro
  11. Bloomberg Money Moves - http://www.bloomberg.com/video/loreal-reveals-women-in-digital-competition-winners-LArMsOBpTqy~kOOyES~quQ.html
  12. L'Oreal Women in Digital Award Winners - http://adage.com/article/digital/l-oreal-awards-find-female-led-digital-startups/236074/
  13. CES Interview - http://www.electrictv.com/?p=13911

References

  1. ^ http://www.makesnaps.com/
  2. ^ https://www.wikiwand.com/en/Gurmukh_(yoga_teacher)
  3. ^ https://www.wikiwand.com/en/Gurmukh_(yoga_teacher)
  4. ^ http://www.mkaesnaps.com/
  5. ^ http://fortune.com/2015/04/21/snaps-mobile-emoji/?xid=timehp-category
  6. ^ http://blogs.wsj.com/cmo/2015/04/15/snaps-raises-6-5-million-to-help-brands-take-over-emojis-adding-chicken-fries-smilies-to-texts/
  7. ^ http://venturebeat.com/2015/04/15/emoji-keyboard-snaps-raises-6-5-million-to-give-animated-keyboards-to-brands/
  8. ^ https://www.30weeks.com/
  9. ^ http://will.i.am/
  10. ^ http://www.wsj.com/video/william-meets-augmented-reality-startup-snaps/E738D7AB-B3FC-4BEC-AC71-BAD22976CB24.html#!E738D7AB-B3FC-4BEC-AC71-BAD22976CB24
  11. ^ http://www.thefwa.com/digitalpioneers/vivian-rosenthal
  12. ^ http://www.crainsnewyork.com/article/20140519/TECHNOLOGY/140519531/women-to-watch-in-new-york-tech/
  13. ^ https://vimeo.com/117635853
  14. ^ http://www.remixsummits.com/ldn-2013/#home
  15. ^ http://www.tronicstudio.com/
  16. ^ http://creativity-online.com/news/cretivity-50-2010-vivian-rosenthal-and-jesse-seppi/142628
  17. ^ http://creativity-online.com/news/cat-london-2010-vivian-rosenthal/147776
  18. ^ http://www.vimeo.com/7176051
  19. ^ http://www.oneclub.org/oc/press/?id=117
  20. ^ http://www.adcglobal.org/adc/press/?id=107
  21. ^ http://www.tedxsiliconalley.org/
  22. ^ http://www.ad-tech.com/ny/adtech_new_york_speakers.aspx?Spkid=3730
  23. ^ http://www.mediabistro.com/socialize/
  24. ^ http://geek-end.com/blog/2011/07/11/vivian-rosenthal-ceo-of-goldrun-to-keynote-geekend/

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