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===Website===
===Website===
McMaster-Carr's website has been used as a positive example of link rich-design and good [[user interface]].<ref>{{cite web|url=http://www.uie.com/articles/linkrich_home_pages/|title=Lifestyles of the Link-Rich Home Pages|last=Spool|first=Jared M.|date=June 15, 2006|publisher=User Interface Engineering|accessdate=March 28, 2015}}</ref> Even though the site allows access to over 555,000 products, it is easy to penetrate directly to the desired categories and compare alternatives. The website also includes useful design tips and explanations of material properties as well as a categorical parametric search engine.
McMaster-Carr's website has been used as a positive example of link-rich design and good [[user interface]].<ref>{{cite web|url=http://www.uie.com/articles/linkrich_home_pages/|title=Lifestyles of the Link-Rich Home Pages|last=Spool|first=Jared M.|date=June 15, 2006|publisher=User Interface Engineering|accessdate=March 28, 2015}}</ref> Even though the site allows access to over 555,000 products, it is easy to penetrate directly to the desired categories and compare alternatives. The website also includes useful design tips and explanations of material properties as well as a categorical parametric search engine.


The site ranked third in a large study performed at Stanford University about trust and credibility, just behind amazon.com and bn.com. The author concluded "The surprise comes in seeing who landed in third place: McMaster-Carr—a relative unknown entity compared to others who ranked high in this category. The McMaster-Carr site has relied on its own merits—not on a public relations campaign or a big reputation—in conveying high levels of credibility."<ref>{{cite web|url=http://www.consumerwebwatch.org/pdfs/stanfordPTL.pdf|archiveurl=https://web.archive.org/web/20100613034839/http://consumerwebwatch.org/pdfs/stanfordPTL.pdf|archivedate=June 13, 2010|deadurl=yes|title=How Do People Evaluate a Web Site’s Credibility? |last1=Fogg|first1=B. J.|last2=Soohoo|first2=Cathy|last3=Danielson|first3=David|last4=Marable|first4=Leslie|last5=Stanford|first5=Julianne|last6=Tauber|first6=Ellen R.|date=November 11, 2002}}</ref>
The site ranked third in a large study performed at Stanford University about trust and credibility, just behind amazon.com and bn.com. The author concluded "The surprise comes in seeing who landed in third place: McMaster-Carr—a relative unknown entity compared to others who ranked high in this category. The McMaster-Carr site has relied on its own merits—not on a public relations campaign or a big reputation—in conveying high levels of credibility."<ref>{{cite web|url=http://www.consumerwebwatch.org/pdfs/stanfordPTL.pdf|archiveurl=https://web.archive.org/web/20100613034839/http://consumerwebwatch.org/pdfs/stanfordPTL.pdf|archivedate=June 13, 2010|deadurl=yes|title=How Do People Evaluate a Web Site’s Credibility? |last1=Fogg|first1=B. J.|last2=Soohoo|first2=Cathy|last3=Danielson|first3=David|last4=Marable|first4=Leslie|last5=Stanford|first5=Julianne|last6=Tauber|first6=Ellen R.|date=November 11, 2002}}</ref>

Revision as of 18:11, 1 October 2015

McMaster-Carr
Company typePrivate
IndustryIndustrial supply
Founded1901
HeadquartersElmhurst, Illinois
Websitewww.mcmaster.com

McMaster-Carr Supply Company is a private, family-owned supplier to industrial and commercial facilities worldwide, specializing in next day delivery of Maintenance, Repair and Operations (MRO) materials and supplies. McMaster maintains over 555,000 products in a catalog offering a variety of mechanical, electrical, plumbing, and utility hardware not usually located from a single source.

The company is based in Elmhurst, Illinois and has distribution branches in Robbinsville, New Jersey; Santa Fe Springs, California; Atlanta, Georgia and Cleveland, Ohio.[1][2]

Catalog

McMaster annually releases a large, yellow catalog containing the bulk of its product selection.[3] The print edition of the catalog is noted for its limited distribution, sent only to established customers.[4]

Online

Website

McMaster-Carr's website has been used as a positive example of link-rich design and good user interface.[5] Even though the site allows access to over 555,000 products, it is easy to penetrate directly to the desired categories and compare alternatives. The website also includes useful design tips and explanations of material properties as well as a categorical parametric search engine.

The site ranked third in a large study performed at Stanford University about trust and credibility, just behind amazon.com and bn.com. The author concluded "The surprise comes in seeing who landed in third place: McMaster-Carr—a relative unknown entity compared to others who ranked high in this category. The McMaster-Carr site has relied on its own merits—not on a public relations campaign or a big reputation—in conveying high levels of credibility."[6]

Mobile phone app

The McMaster app was released in May 2013 for the iPad[7] and March 2014 for Android tablets.

See also

References

  1. ^ "Company Overview of McMaster-Carr Supply Company". Bloomberg Business. Retrieved March 28, 2015.
  2. ^ "McMaster-Carr - Contact Us". Retrieved March 28, 2015.
  3. ^ LaPlace, Jules (August 28, 2013). "McMaster-Carr Catalog". AIGA. Retrieved March 28, 2015.
  4. ^ Sung, John (March 18, 2015). "Techronomicon: The McMaster-Carr Catalog". Highway1. Retrieved March 28, 2015.
  5. ^ Spool, Jared M. (June 15, 2006). "Lifestyles of the Link-Rich Home Pages". User Interface Engineering. Retrieved March 28, 2015.
  6. ^ Fogg, B. J.; Soohoo, Cathy; Danielson, David; Marable, Leslie; Stanford, Julianne; Tauber, Ellen R. (November 11, 2002). "How Do People Evaluate a Web Site's Credibility?" (PDF). Archived from the original (PDF) on June 13, 2010. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  7. ^ Edman, Lenore (June 18, 2013). "McMaster-Carr iPad App". Retrieved March 28, 2015.