Jump to content

Search results

View (previous 20 | ) (20 | 50 | 100 | 250 | 500)
  • between online engagement and advertising effectiveness". Journal of Interactive Marketing. 23 (4): 321–331. doi:10.1016/j.intmar.2009.07.002. S2CID 55642168...
    13 KB (1,711 words) - 23:54, 19 June 2023
  • Marketing since 2016, the Journal of Retailing since 2011, and the Journal of Interactive Marketing since 2008. He has also served on the Editorial Boards of Journal...
    18 KB (1,787 words) - 11:49, 9 June 2024
  • advertising: Measuring effectiveness and optimizing placement," Journal of Interactive Marketing, Spring, Vol. 15, Iss. 2. Ward A. Hanson and Kirthi Kalyanam...
    14 KB (1,621 words) - 04:42, 26 August 2024
  • Thumbnail for User-generated content
    User-generated Content Differ across YouTube, Facebook, and Twitter?". Journal of Interactive Marketing. 26 (2): 102–113. doi:10.1016/j.intmar.2012.01.002. Dhar, Vasant;...
    68 KB (8,618 words) - 13:57, 25 August 2024
  • M.; Van Der Aa, Eva P. (2017). ""This Post Is Sponsored"". Journal of Interactive Marketing. 38: 82–92. doi:10.1016/j.intmar.2016.12.002. hdl:11245...
    26 KB (3,060 words) - 04:59, 4 September 2024
  • Relationships Online: A Comparison of Two Interactive Applications". Journal of Interactive Marketing. 16 (3): 17–34. doi:10.1002/dir.10034. hdl:11250/299131. S2CID 53603898...
    16 KB (2,044 words) - 09:43, 18 July 2024
  • Thumbnail for Internet celebrity
    "Internet Forums As Influential Sources Of Consumer Information". Journal of Interactive Marketing. 15 (3): 31–40. doi:10.1002/dir.1014. S2CID 168114871. Archived...
    56 KB (5,738 words) - 06:55, 11 September 2024
  • Thumbnail for Distribution (marketing)
    "Multichannel retailing: A case study of early experiences", Journal of Interactive Marketing, vol. 19, March, 2009, pp 63–74, DOI: 10.1002/dir.20035 Flint...
    24 KB (2,904 words) - 08:04, 28 August 2024
  • Thumbnail for Merchandising
    Apparel Purchase Decisions and Brain Activity (An fMRI Study)". Journal of Interactive Marketing. 53: 66–79. doi:10.1016/j.intmar.2020.04.005. S2CID 224961703...
    22 KB (2,573 words) - 08:39, 24 May 2024
  • "Co-creation experiences: The next practice in value creation" (PDF). Journal of Interactive Marketing. 18 (3): 5. doi:10.1002/dir.20015. hdl:2027.42/35225. S2CID 15528239...
    30 KB (3,370 words) - 13:47, 20 August 2024
  • Thumbnail for Sean Parker
    at Plaxo Archived October 9, 2011, at the Wayback Machine. Journal of Interactive Marketing. Marshall, Matt (December 12, 2006). "Founders Fund hires Sean...
    68 KB (5,653 words) - 02:11, 1 September 2024
  • Thumbnail for Firefox
    vs. Godzilla — The Launch of the Mozilla Firefox Browser". Journal of Interactive Marketing. 23 (3): 259–271. doi:10.1016/j.intmar.2009.04.008. ISSN 1094-9968...
    190 KB (16,503 words) - 14:10, 10 September 2024
  • Thumbnail for Video game
    Economics, Consumer Benefits, and Research Opportunities". Journal of Interactive Marketing. 27 (3): 141–157. doi:10.1016/j.intmar.2013.05.001. Pulliam-Moore...
    145 KB (15,502 words) - 13:17, 10 September 2024
  • effects" was listed as "Top Cited Article 2007-2011" by the Journal of Interactive Marketing. The article "The impact of external social and internal personal...
    14 KB (1,857 words) - 10:19, 22 December 2023
  • Thumbnail for Consumer behaviour
    "Multichannel retailing: A case study of early experiences.", Journal of Interactive Marketing, vol. 19, March, pp 63–74, 2009, DOI: 10.1002/dir.20035 Stern...
    157 KB (20,365 words) - 08:58, 5 September 2024
  • Thumbnail for Ephemerality
    Ephemerality as a Means to Increase Recall of Advertising". Journal of Interactive Marketing. 56: 96–105. doi:10.1016/j.intmar.2021.06.001. ISSN 1094-9968...
    76 KB (7,810 words) - 17:42, 3 August 2024
  • Thumbnail for Social media
    Purchase Intentions: A Consumer Socialization Framework" (PDF). Journal of Interactive Marketing. 26 (4): 198–208. doi:10.1016/j.intmar.2011.11.004. S2CID 167862356...
    162 KB (19,817 words) - 08:23, 16 September 2024
  • Marketing Objectives – The Case of the Ford F-150 Launch, Journal of Interactive Marketing, Vol 19 Issue 3 Summer 2005, pg 81-90 Ad Age, Book of Tens...
    14 KB (1,751 words) - 01:04, 4 March 2024
  • An investigation of the effects of social media marketing". Journal of Interactive Marketing. 26 (2): 83–91. doi:10.1016/j.intmar.2012.01.003. S2CID 168073699...
    107 KB (12,625 words) - 08:18, 16 September 2024
  • Matter? The Impact of User-Generated Content on Music Sales". Journal of Interactive Marketing. 23 (4): 300–307. doi:10.1016/j.intmar.2009.07.004. S2CID 18531421...
    116 KB (15,542 words) - 06:08, 26 August 2024
View (previous 20 | ) (20 | 50 | 100 | 250 | 500)