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The Beerhouse

Coordinates: 33°55′31.49″S 18°24′57.70″E / 33.9254139°S 18.4160278°E / -33.9254139; 18.4160278
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Beerhouse
Beerhouse
IndustryService - Food & Beverage
FoundedAugust 2, 2013; 11 years ago (2013-08-02) in Cape Town, South Africa
FounderRandolf Jorberg
Headquarters223 Long Street, ,
Number of locations
1 (2018)
Area served
Cape Town,
Key people
Randolf Jorberg
ProductsBeer, Craft Beer
Websitehttp://www.beerhouse.co.za

The Beerhouse is a speciality beer hall which opened in Cape Town's Upper Long Street on International Beer Day, Friday 2 August 2013.[1]

Occupying a two-storey Victorian building, the former premises of Bead Merchants of Africa,[2] The Beerhouse comprises a long bar, inside lounge/dining area and outside terrace with historic wrought-iron balcony.[3][4]

The brainchild of German entrepreneur, Randolf Jorberg, Beerhouse stocks bottled and draught beer from 13 countries, 99 bottled beers of various styles all numbered and displayed on a beer wall, and 15-20 beers on tap.[5]

As a proponent of the local craft beer revolution, Beerhouse has a strong bias towards supporting South African microbreweries[6] of which the Western Cape boasts over 100.[7] In addition to clear, weiss and experimental brews, traditional African beer, Umqombothi, made from corn, sorghum malt and yeast is available.

The Beerhouse carries through its theme with beer keg wash-basins in the wash-rooms[8] and is featured in Thrillist's "21 Best Beer Bars in the World"[9]

Brew Food Fusion

Beerhouse pioneered its Brew Food Fusion menu in August 2017 in association with TV's The Ultimate Braai Master Winner Piet Marais.[10][11] The menu centres around meat prepared using beer and in-house hardwood smokers.[12]

Branches

Beerhouse Fourways

A second Beerhouse in Fourways, Johannesburg, opened in July 2014.[13]

Beerhouse Centurion

A third Beerhouse in Centurion closed permanently after just a short time[14]

Expansion

The Beerhouse aims to open 20 Beerhouse outlets across South Africa by 2020.[15]

See also

References

  1. ^ "There are 99 reasons to go to this pub". Times Live South Africa. Retrieved 2 April 2018.
  2. ^ "Beads Merchants Of Africa (Pty) Ltd". Kompass. Retrieved 2 April 2018.
  3. ^ "Beerhouse in Cape Town". Cape Town Magazine. Retrieved 2 April 2018.
  4. ^ "The colourful History of Long Street". Long Street Hotel. 15 November 2016. Retrieved 2 April 2018.
  5. ^ "Beerhouse on Long". SA Venues. Retrieved 2 April 2018.
  6. ^ "SA's beer revolution: Micro-breweries get to shine". Fin 24. Retrieved 2 April 2018.
  7. ^ "South Africa Craft Breweries". Craft Bru. Retrieved 2 April 2018.
  8. ^ "For the love of beer! Where can I find a decent brew?". Cape Town Magazine. Retrieved 2 April 2018.
  9. ^ "The 21 Best Beer Bars in the World". Thrillist. 12 October 2014. Retrieved 2 April 2018.
  10. ^ "Beerhouse has launched a Brew Food menu and it's brilliant". 9 Lives. Retrieved 2 April 2018.
  11. ^ "Ultimate Braai Master 2015 winner". E TV. Retrieved 2 April 2018.
  12. ^ "Brew Food Revolution". Beerhouse. Retrieved 2 April 2018.
  13. ^ "Beerhouse in Fourways". Foor 24. Food 24. Retrieved 2 April 2018.
  14. ^ "Beerhouse Opens in Centurion". Hello Joburg. Retrieved 2 April 2018.
  15. ^ "South Africa's Beerhouse has 99 bottles of beer". Brand South Africa. 15 December 2016. Retrieved 2 April 2018.

33°55′31.49″S 18°24′57.70″E / 33.9254139°S 18.4160278°E / -33.9254139; 18.4160278