Can't Take That Away from Me
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Can't Take That Away from Me is the first mixtape by American pop-R&B singer JoJo. The free mixtape was released exclusively to Rap-Up.com on September 7, 2010, as a prelude to her third studio album All I Want Is Everything.[1][2]
Background
Following the release of "Anything"—the final single from her sophomore album The High Road—in late 2007, JoJo stated that she had been writing and working with producers for her third studio album, but would not go into the studio until early 2008.[3] In mid-2008, JoJo revealed that the album, titled All I Want Is Everything, was scheduled for a fourth quarter release that year, to coincide with her eighteenth birthday in December.[4] However, the album's release was delayed due to issues with her record label, Da Family Entertainment, which had encountered financial difficulties. Eventually, JoJo decided to sue the label in order to be released from her contract.[5] JoJo won the case, and her label Blackground Records reached a deal with Interscope Records for distribution.[6] To prepare for the release of All I Want Is Everything in 2011, JoJo decided to release a mixtape in 2010.[7]
Recording and composition
In late 2009, JoJo stated that she would be working on her first mixtape with producers Clinton Sparks and Chester French.[8] In January 2010, JoJo shot a viral video for a track called "In the Dark".[9] The video's release was then delayed because JoJo wanted to make sure that the timing was right, as its direction was so different than anything that she had done before.[10] The mixtape's black-and-white cover was designed by Mowie Inc. and photographed by Steven Taylor.[1]
The mixtape's recording took place over one year. JoJo thought that it was more experimental than her album because she "was able to explore the full spectrum of things that interest me and inspire me musically", which resulted in a broad range of sounds, such as pop, hip-hop and soulful records. Compared to All I Want Is Everything, which comprised pop records and radio hits, the mixtape allowed JoJo to be "more soulful, incorporate live instruments, and say things that I wouldn't normally say on an album. I was just able to take more of a risk." In addition, while the album has a cohesive sound and a common thread like a continuous body of work, the mixtape jumps around and is "all over the place, just like me."[7]
Concept
The mixtape's title, Can't Take That Away from Me, was personal to JoJo because it reflected what she was going through "professionally as well as personally. Starting with the fact that I want to release music and you can't really take what comes naturally to me, away from me."[7] Upon the mixtape's release, JoJo said that "in releasing this mixtape, I'm affirming that even though some have tried they CAN'T TAKE THAT AWAY FROM ME. What is THAT? My voice, my spirit, my drive, my dreams. As you listen to these songs, I hope that they make your head nod, your mind tick, your emotions move, your belly laugh, and maybe elicit a 'stanky face' or something."[11]
Singles
The mixtape's first single, "In the Dark", premiered on August 30, 2010 on Rap-Up.com. Produced by Jordan Gatsby and co-written by JoJo and Gatsby, the singer thought that the single was unlike anything that she had previously released because "it's a very sensual record and there's an undertone of sadness to it." The track's "experimental sound" was not meant to reflect the material on All I Want Is Everything, but was released as "a thank you to her loyal fans who've stuck by her throughout the years".[12] The single's viral video was released on September 9. Directed by Nicole Ehrlich and Clarence Fuller in New York, the scenes were originally shot in color, but it was later decided that black-and-white imagery would best convey the lyrics and mood. Rap-Up wrote that "JoJo sheds her good girl image for a more risqué one in the viral video" as "the blindfolded singer gives into her physical desires in the provocative clip."[13]
Track listing
No. | Title | Writer(s) | Producer(s) | Length |
---|---|---|---|---|
1. | "Can't Take That Away from Me" | Joanna Levesque, Mischke | Neff-U | 3:03 |
2. | "Running on Empty" | Levesque, Mischke | Neff-U | 3:16 |
3. | "Pretty Please" | Levesque, Jim Beanz, Kenna | Chad Hugo, Kenna | 3:21 |
4. | "Why Didn't You Call" | Levesque | State of Emergency | 3:28 |
5. | "Just a Dream" | Levesque, Gatsby | Jeremiah McConico | 3:32 |
6. | "When Does It Go Away" (feat. Travis Garland) | Travis Garland, Beau Dozier | Beau Dozier | 4:16 |
7. | "My Time Is Money" | Levesque, Nasri Atweh, Luke James | Oak | 2:43 |
8. | "What You Like" (feat. Jordan Gatsby) | Levesque, Jordan Gatsby | Jordan Gatsby | 3:39 |
9. | "In the Dark" | Levesque, Gatsby | Jordan Gatsby | 3:32 |
10. | "Boy Without a Heart" | Levesque, Atweh | The Messengers | 4:15 |
11. | "All I Want Is Everything" | Levesque | Gatsby | 3:04 |
References
- ^ a b "Mixtape Cover: JoJo - Can't Take That Away From Me". Rap-Up. 2010-08-27. Retrieved 2010-09-18.
- ^ "JoJo Releases New Free Mixtape". MTV. 2010-09-07. Retrieved 2010-09-18.
- ^ Fine, Audrey. "Teen talks to: JoJo". Seventeen. Retrieved 2010-09-18.
- ^ "JoJo Wants Everything On Third Album". Rap-Up. 2008-07-08. Retrieved 2010-09-18.
- ^ "JoJo has her mojo back". The Boston Globe. 2009-10-19. Retrieved 18 September 2010.
- ^ "JoJo Preps New Release". RTTNews. 2009-12-24. Retrieved 2010-09-18.
- ^ a b c "JoJo Experiments With New Sounds On Mixtape". Rap-Up. 2010-08-25. Retrieved 2010-09-18.
- ^ RapUpTV (2009-12-22). "JoJo Reveals New Album Details (Part 2)". YouTube. Retrieved 2010-09-06.
- ^ "JoJo: Shooting a viral video for "(I Only Know Him) In the Dark" tomorrow". Giantredcarpet.com. Retrieved 2010-09-06.
- ^ "Rap-Up TV: JoJo Provides Album Update, Reveals Latest Collaborators". Rap-Up. 2010-07-06. Retrieved 2010-09-18.
- ^ "Mixtape Premiere: JoJo - Can't Take That Away From Me". Rap-Up. 2010-09-07. Retrieved 2010-09-18.
- ^ "New Music: JoJo - "In the Dark"". Rap-Up. 2010-08-30. Retrieved 2010-09-18.
- ^ "Video Premiere: JoJo - "In the Dark"". Rap-Up. 2010-09-09. Retrieved 2010-09-18.