Jofa
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Jofa, originally short for Jonssons Fabriker (Jonssons Factories) is a maker of sporting equipment for sports such as ice hockey, bandy, horseback riding, based in Malung, Sweden.
Niss-Oskar Jonsson founded Jofa in 1926. It can be considered an offspring of the hide industry in Malung; the company's first products were made out of leftovers from the hide industry, and the first factory was located in an old tannery.
During World War II Jofa grew because of large orders on tents and uniforms from the Swedish military.
The first step towards their most successful product was taken in 1963, when they started making hockey helmets. They also manufacture other ice hockey equipment, such as ice skates and hockey sticks
Since 2004, Jofa is a part of Reebok. Reebok has phased out the use of the Jofa brand on its hockey equipment, in favour of its core CCM (hockey) and Rbk brands. The Rbk brand, has subsequently been changed to Reebok Hockey.[1]
Known NHL players using Jofa helmets include such stars as Wayne Gretzky, Jaromír Jágr, Mario Lemieux, Claude Lemieux, Mats Sundin and Teemu Selänne.
The founder Niss-Oskar Jonsson died in 2002 at the age of 92 years.