Makaan.com
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| Type of business | Real Estate |
|---|---|
| Available in | English |
| Headquarters | Gurgaon, India |
| Founder(s) | Anupam Mittal, Aditya Verma |
| CEO | Dhruv Agarwala |
| Industry | Real Estate |
| URL | www |
| Launched | 2007 |
Makaan.com is one of the pioneers in the online real estate space in India.[1] It has a pan India presence with offices in cities such as Bangalore, Delhi, Gurgaon, Hyderabad, Mumbai, Navi Mumbai and Pune. In 2015, Makaan.com was acquired by PropTiger.com.
History
People Group is a company that largely caters to consumer Internet and mobile value-added services (VAS) sectors.[2] “People Interactor” or “People Group”, parent company, owns websites such as Shaadi.com, Mobango and Mauj.com. Following the success of their initial ventures, they entered the online real estate space. In 2007, the company Makaan.com was formed.[3]
Makaan.com also has tie-ups with media organisations like NDTV Profit, CNBC, Bloomberg and with various newspapers that forecasted property trends of different cities based on their research.[4]
Innovation
Makaan.com, in terms of innovation in the real estate market, has won many accolades. Among them were their MPI (Makaan Property Index), the first property index in the Indian real estate sector that was aimed to keep track of the rising property prices in various major cities in India. Makaan.com on mobile was the first property portal that was designed specifically considering the requirements of mobile users. They have also been credited for introducing the “photo view” which then had not been existent in India.[5]
Promoters
In April 2015, Makaan.com saw a change in the ownership. Proptiger.com an independent online real estate advisor took over Maakan.com to better their processes and provide better customer related real estate solutions to its buyers and sellers.[6] The move looks to enhance the services provided by Makaan.com is now a part of Elara Technologies PVT Limited, Singapore which is also the company that owns Proptiger.com. Elara Technologies PVT Limited is a digital real estate marketing and transactions service provider. SAIF Partners, Accel Partners and Horizon Ventures are some of the major investors of Elara. Rupert Murdoch’s News Corp, a global media, book publishing and digital real estate services company took a 25% stake in Elara in Nov, 2014.
References
- ^ http://www.makaan.com
- ^ http://www.people-group.com/about_us.php
- ^ http://people-group.com/pdf/factsheet/index.pdf
- ^ http://www.moneycontrol.com/news/real-estate/realty-rates-softenq3-2014-makaan-property-index_1230577.html#anchore_top_strip
- ^ http://www.makaan.com/about-us
- ^ http://articles.economictimes.indiatimes.com/2015-04-30/news/61689204_1_saif-partners-elara-technologies-horizen-ventures