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Gawker Media

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File:Gawker.jpg
Screenshot of Gawker.

Gawker Media is an online media company founded and owned by Nick Denton. It is considered to be one of the most visible and successful blog-oriented media companies. As of February 2006, it is the parent company for 15 different weblogs, including Gawker.com, Defamer, Fleshbot, Deadspin and Wonkette.

While Denton does not go into detail over Gawker Media's finances, he has downplayed the profit potential of blogs[1], declaring "Blogs are likely to be better for readers than for capitalists. While I love the medium, I've always been skeptical about the value of blogs as businesses" on his personal site[2]. However, in the February 20, 2006 issue of New York Magazine, Jossip founder David Hauslaib estimated Gawker.com's annual advertising revenue to be at least $1 million two years ago, and possibly over $2 million a year[3]. Combined with low operating costs — mostly web hosting fees and writer salaries — Denton is believed to be turning a healthy profit.

On June 30, 2006, Denton announced on his personal blog that Gawker Media was putting two of its sites, Sploid and Screenhead on sale, as they were underperforming, and let go of two editors, Jesse Oxfeld of Gawker and John Biggs of Gizmodo.[4]

See also

References

  1. ^ Penenberg, Adam L. "Can Bloggers Strike It Rich?" Wired. September 22, 2005.
  2. ^ Denton, Nick. "Nano Wars" March 8, 2005.
  3. ^ Thompson, Clive. "Blogs to Riches - The Haves and Have-Nots of the Blogging Boom" New York Magazine. February 20, 2006.
  4. ^ Carr, David. "A Blog Mogul Turns Bearish on Blogs", New York Times, July 3, 2006
Gawker Media weblogs
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