Human Touch (Betty Who song)
"Human Touch" | ||||
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Single by Betty Who | ||||
from the album The Valley | ||||
Released | 11 November 2016 | |||
Recorded | 2015-16 | |||
Genre | ||||
Length | 3:34 | |||
Label | RCA | |||
Songwriter(s) |
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Producer(s) |
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Betty Who singles chronology | ||||
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"Human Touch" is a song by Australian singer and songwriter Betty Who, released by RCA Records as the second single from her second studio album, The Valley,[2] on 11 November 2016.[3] The music video for the song was released on July 18, 2017.
Background
Who stated that she did not originally like the track when she first wrote it, adding that multiple versions of the song were created during its development ("about 100"), leading her to stepping away from it for a few months. She later added that it is one of her favourite songs on The Valley and "the thing [she looks] the most forward to during any show".[4] "Human Touch" was made available for digital download and streaming as The Valley's second single on 11 November 2016.[5][6]
Composition and lyrics
"Human Touch" is a "Major Lazer-style"[7] pop,[7][8] dance,[8][9] and electropop[10] track with a "soaring" chorus and a BPM of 103.[10][11] It has been described as "relatable" and "excessively fun" and compared to works of Justin Bieber and The Chainsmokers.[8][12] Lyrically, it talks about "the thrill of touch with an on-again, off-again flame" and "post-breakup sex".[8][10]
Music video
The single's music video, directed and choreographed by Khasan Brailsford, premiered on 18 July 2017.[13] In it, "the Australian singer turns the bedroom into a dancefloor with some fierce moves".[14] Who also talked to Entertainment Weekly, saying "I had so much fun dancing with the most gorgeous men in the world AND getting to play dress up. There are wigs. And abs. What more could I have asked for? This shoot was a blast and I’m so excited to see what people think!"[14]
References
- ^ "Betty Who". AllMusic. Retrieved 20 July 2020.
- ^ "Betty Who Announces Sophomore Album 'The Valley,' 2017 North American Tour". Pop Crush. 30 January 2017. Retrieved 30 January 2017.
- ^ "Betty Who Announces New Single "Human Touch"". We Got This Covered. 26 October 2016. Retrieved 1 November 2016.
- ^ O'Connor, Roisin (15 March 2017). "Betty Who pens track-by-track for her new album The Valley". The Independent. Retrieved 10 February 2020.
- ^ "Human Touch by Betty Who on Spotify". Spotify. Retrieved 10 February 2020.
- ^ "Human Touch by Betty Who on Apple Music". Apple Music. Retrieved 10 February 2020.
- ^ a b Phares, Heather. "The Valley - Betty Who". AllMusic. Retrieved 9 February 2020.
- ^ a b c d Aikins, Gabriel (14 November 2016). "Betty Who explores the physical on "Human Touch"". Substream Magazine. Retrieved 10 February 2020.
- ^ Lipshutz, Jason (12 December 2016). "Betty Who Returning With 'Self-Assured' Sophomore Album in 2017". Billboard. Retrieved 9 February 2020.
- ^ a b c Sonis, Rachel (11 November 2016). "Betty Who Unveils Lusty New Single "Human Touch": Listen". Idolator. Retrieved 10 February 2020.
- ^ "BPM for "Human Touch" by Betty Who". songbpm. Retrieved 10 February 2020.
- ^ Bruner, Raisa (11 November 2016). "Listen to Betty Who's Bittersweet New Song About the Start of a Relationship". TIME. Retrieved 10 February 2020.
- ^ "Betty Who - Human Touch (Official Video)". YouTube. 18 July 2017. Retrieved 10 February 2020.
- ^ a b Feeney, Nolan (18 July 2017). "Betty Who turns the bedroom into a dancefloor for steamy 'Human Touch' video". Entertainment Weekly. Retrieved 10 February 2020.