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TYR Sport

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TYR Sport, Inc.
Company typePrivate
IndustryApparel, accessories
Founded1985 (1985)
FounderSteve Furniss and Joseph DiLorenzo
Headquarters,
Area served
World-wide
Key people
Joseph DiLorenzo (CEO), Steven Locke (COO), Alexandre Caperonis (President, TYR Europe)
ProductsSwimwear, Triathlon Apparel, Sportswear, Accessories
Websitetyr.com

TYR Sport, Inc. is an American designer, developer and manufacturer of competitive swim and triathlon apparel and related specialized athletics gear. It shares ownership with Swimwear Anywhere.[1]

Company history

TYR was founded in Huntington Beach, CA by Joseph DiLorenzo, and Steve Furniss in 1985.[2]

The name TYR is a reference to the Norse god Týr.[3]

Sponsorship

TYR sponsors many professional athletes collectively known as Team TYR,[4] as well as the national swimming teams in the US[5] and in Singapore.[6] In 2018, TYR gained title rights to USA Swimming's domestic circuit, the Pro Swim Series.[2][7] From season 8-11 of Baywatch, TYR logo appeared on each female lifeguards bathing suits.

Team TYR

Name Country Discipline
Grevers, Matt United States Backstroke, Freestyle
Hannis, Molly United States Breaststroke
Ledecky, Katie[8] United States Freestyle
Lochte, Ryan[9] United States IM, Backstroke, Freestyle
Manuel, Simone[10] United States Freestyle
Møller Pedersen, Rikke[11] Denmark Breaststroke
Murdoch, Ross[12] Great Britain Breaststroke
Neal, Lia[13] United States Freestyle
Ottesen, Jeanette Denmark Freestyle, Butterfly
Shields, Tom[14] United States Butterfly
Finnerty, Ian[15] United States Breaststroke
Smith, Leah[16] United States Freestyle, IM
Sumrall, Micah United States Breaststroke
Twichell, Ashley[17][3] United States Open Water
Worrell, Kelsi[18] United States Butterfly, Freestyle

Lilly King

See also

Notes

  1. ^ Swimwear company's task: Find talent pool
  2. ^ a b Fischer, Ben (23 Aug 2018). "Recent moves have swimwear company TYR swimming with big fish". www.bizjournals.com. Retrieved 2019-06-14.
  3. ^ a b "Ashley Twichell, 2X World Champ, Re-signs with TYR Sport". Swimming World News. 2019-02-26. Retrieved 2019-06-14.
  4. ^ "Team TYR Athletes | TYR". www.tyr.com. Retrieved 2018-08-06.
  5. ^ "TYR Sport Extends Partnership with U.S. Masters Swimming". SwimSwam. 2016-04-15. Retrieved 2019-06-14.
  6. ^ Keng Gene, Ng (2016-05-28). "Swimming: SSA seal record $1.6 million, five-year deal with apparel company TYR". The Straits Times. Retrieved 2019-06-14.
  7. ^ "TYR Sport Announces Position as New Title Sponsor for the 2018 TYR Pro Swim Series". PRWeb. Retrieved 2019-06-14.
  8. ^ "TYR Sport Signs 5x Olympic Gold Medalist and 14x World Champion Katie Ledecky - TYR Sport". www.tyr.com. 2018-06-08. Retrieved 2018-08-06.
  9. ^ "TYR Sport Signs 12-Time Olympic Medalist Ryan Lochte". SwimSwam. 2017-07-28. Retrieved August 25, 2017.
  10. ^ "Simone Manuel Announces Deal with TYR Sport - Swimming World News". Swimming World News. 2018-07-24. Retrieved 2018-08-06.
  11. ^ "TYR Sport Signs Olympic Bronze Medalist Rikke Moller Pedersen". SwimSwam. 2017-07-20. Retrieved August 25, 2017.
  12. ^ "TYR Sport Signs Olympian & 2x World Championship Medalist Ross Murdoch". SwimSwam. 2017-10-26. Retrieved October 26, 2017.
  13. ^ "TYR Sport Announces Signing of 2x Olympic Medalist Lia Neal". SwimSwam. 2017-08-24. Retrieved August 25, 2017.
  14. ^ "TYR Sport Signs Olympic Gold Medalist Tom Shields". SwimSwam. 2017-08-03. Retrieved August 25, 2017.
  15. ^ "TYR Sport Signs American Record Holder Ian Finnerty".
  16. ^ "TYR Sport Signs Two-Time Olympic Medalist Leah Smith". SwimSwam. 2017-07-11. Retrieved August 25, 2017.
  17. ^ "TYR Sport Signs Ashley Twichell, American Pool and Open Water Swimmer". SwimSwam. 2014-02-13. Retrieved August 25, 2017.
  18. ^ "TYR Sport Signs American Record Holder Kelsi Worrell". SwimSwam. 2016-05-16. Retrieved August 25, 2017.