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The album was preceded by the single "Be All That You Can't Be", released on July 21, 2009[7][8] on 7" vinyl in 3 colours.[9] On August 4, 2009, "Tonight Is Alive" was posted on the band's Myspace profile.[10] Three days later, a music video was released for "Be All You Can't Be".[11] On the album's release date, each of the tracks were made available for streaming through a different website, such as "Midnight Hour" through Punknews.org.[12] They appeared at the Reading and Leeds Festivals in the UK in August 2009.[13] Following this, they supported Streetlight Manifesto on their North American tour.[14] In October and November 2009, they supported the Bouncing Souls on their headlining US tour, and appeared at The Fest.[15][16] In November and December 2009, they went on a European tour with Set Your Goals and Fireworks.[17] In January 2010, the band supported Anti-Flag on their headlining US tour for a few shows.[18] In March 2010, the band appeared at Harvest of Hope Fest and the South by Southwest music conference.[19][20] Bookending these performances were a handful of shows with Red City Radio and Cobra Skulls. Following this, the band went on a North American tour with the Flatliners and Cobra Skulls until April 2010.[21] Additional dates were added, extending the trek into May 2010.[22] On May 13, 2010 a music video was released for "Basement Royalty".[23] In August 2010, the band performed at the Summer Sonic Festival in Japan.[22]