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Marcus Höfl

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Marcus Höfl is a German sports manager and investor. Having founded Marcus Höfl Management – MHM Majors, as sports management agency, he has represented the former football player and executive Franz Beckenbauer since 2003.

Life and career

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Höfl is the son of former German speed skater and trainer Herbert Höfl.[1] After his education as a communications manager at the Bayerische Akademie für Werbung und Marketing (Bavarian academy for advertisement and marketing), Höfl set up Marcus Höfl Management – MHM Majors, a sports management and marketing company, in 1997 in Kitzbühel and began managing the former football player and executive Franz Beckenbauer in 2003.[2] In 2011, he married Olympic and world champion Maria Höfl-Riesch.[3]

From 2006 to 2009 Höfl was also responsible for the global development of Red Bull's football activities.[2] He also was member of the supervisory board of DFL Sports Enterprises, the marketing subsidiary of the German football league DFL[2] and member of the Board of Governors of Major League Soccer (MLS).[4] From 2016 to 2021, Höfl was a shareholder and member of the supervisory board of German football club FC Augsburg.[5][6]

Furthermore, Höfl and his company organize winter sports events such as the Mountain Peak and Winter Sports Summit in Kitzbühel[7] and developed, together with Ghorfa (Arab-German Chamber of Commerce) the Arab-German Sports Summit.[8] In 2013, he founded Camp Beckenbauer, a global sports platform and sports summit in Kitzbühel.[2]

References

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  1. ^ Michael Neudecker (April 16, 2011). "Ein Leben in der Mixed Zone" (in German). Süddeutsche Zeitung. Retrieved May 19, 2021.
  2. ^ a b c d Thomas Mersch, Stefan Merx (August 29, 2014). "Camp Beckenbauer: Der Kaiser lädt auf den Sport-Olymp" (in German). Wall Street Journal Deutschland. Retrieved May 20, 2021.
  3. ^ "Traumhochzeit am Wilden Kaiser" (in German). Süddeutsche Zeitung. April 16, 2011. Retrieved May 19, 2021.
  4. ^ "Red Bull names new MLS representative". www.sportsbusinessjournal.com. Retrieved 2021-06-14.
  5. ^ "US-Investor steigt groß beim FC Augsburg ein" (in German). Bayerischer Rundfunk. April 15, 2021. Retrieved May 19, 2021.
  6. ^ Robert Götz (December 7, 2016). "In den FC Augsburg wird kräftig investiert" (in German). Augsburger Allgemeine. Retrieved May 19, 2021.
  7. ^ "Ski-Gipfeltreffen in Kitzbühel: Der "Mountain Peak 2020" jetzt im Livestream" (in German). Tiroler Tageszeitung. January 22, 2020. Retrieved May 19, 2021.
  8. ^ Romaima, Fadhl. "1st Arab-German Sports Summit Sport lässt Brücken entstehen". Ghorfa Arab-German Chamber of Commerce and Industry (in German). Retrieved 2021-06-14.