StormFlower
Appearance
StormFlower | |
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File:Cheryl Stormflower (Official Ad Poster).png StormFlower promotional ad (2014) | |
Fragrance by Cheryl | |
Notes | |
Top notes |
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Released | 21 August 2014 |
Label | SAS&Company |
Website | cherylfragrances |
StormFlower is a fragrance promoted by British singer-songwriter Cheryl, released on 21 August 2014.
Background and development
In May 2014, Cheryl announced her plans to release her first fragrance.[1][2] She further announced the scent's name as StormFlower, after unveiling the fragrance's promotional ad.[1][2]
Packaging and scent
StormFlower's promotional campaign was directed and shot by photographer Rankin.
Release
Promotion
Cole launched StormFlower on 23 July 2014, at a launch party in central London.[3] A television advert was unveiled in July 2014 to promote the fragrance.[4]
Response
StormFlower broke sales records following its early release to The Perfume Shop, outselling rival scents from Rihanna, Britney Spears and One Direction.[5]
Products
The products for StormFlower:[6]
- Eau de Parfum 30ml
- Eau de Parfum 50ml
- Eau de Parfum 100ml
- Shimmering Body Lotion 150ml
- Luxury Body Wash 150ml
See also
References
- ^ a b Eames, Tom (7 May 2014). "Cheryl Cole to release debut fragrance StormFlower". Digital Spy. Hearst Corporation. Retrieved 7 May 2014.
- ^ a b Shenton, Zoe (7 May 2014). "Cheryl Cole shares sneak peek from debut StormFlower fragrance shoot". Daily Mirror. Mirror.co.uk. Trinity Mirror. Retrieved 7 May 2014.
- ^ Campbell, Tina (24 July 2014). "Cheryl Cole launches perfume with new husband Jean-Bernard Fernandez-Versini by her side". Metro. Metro.co.uk. DMG Media. Retrieved 24 July 2014.
- ^ Cole, Emily (23 July 2014). "Cheryl Cole unveils advert for debut fragrance StormFlower – watch". OK!. OK.co.uk. Northern & Shell. Retrieved 23 July 2014.
- ^ Martin, Lara (28 August 2014). "Cheryl Fernandez-Versini's StormFlower perfume breaks records". Nat Mags. Reveal.co.uk. Hearst Corporation. Retrieved 28 August 2014.
- ^ SAS&Company. "Cheryl Fragrances – Shop – The Range". Cheryl Fragrances. Retrieved 29 August 2014.