The Warmer Side of Cool is Wang Chung's fifth studio album and fourth on Geffen Records. Released in May 1989, the album was a commercial disappointment, peaking at #123 on the Billboard 200 in its final week on the chart.[2] Despite poor sales, the album managed to provide a minor hit with "Praying to a New God", which peaked at #63 on the Billboard Hot 100 on May 27, 1989.[3] The album also marked an artistic change from the new wave sound of their previous albums into a more traditional rock sound.
Reception
The album received 2 of 5 stars from Allmusic's Kelvin Hayes. Hayes concentrated his criticism's on the band's shift into rock from the band's original sound that had made them popular, and that they focused too heavily on the then contemporary mainstream rock music. Apart from the previous criticism, he did praise several of the album's tracks describing them as 'good melodic rock.'[4]
Special Thanks to: David Massey, John Kalodner, David Geffen, Ed Rosenblatt and everyone at Geffen Records (especially Al Coury, Marko Babineau, Peter Napoliello, Jonas Livingston, Norman Beil, Eddie Gilreath, Peter Baron, and Robin Rothman). Robin Godfrey-Cass, Ronny Vance, Ken Kraus, Nick Ben-Meir, Sandy Campbell, Lynn Robb, Rob Kline, and Bruce Jackson at 41B. Elaine Black, Debra Shallman, Cathy Woller, Lyn Fey, Roz Schrank, Sigrine Vally, David Chandler, Mikal Reid, Martin Winning (especially for help on "Swing"), Darren Costin, Brian Hitt, Debra Dobkin, and Jeff Naideau.
Thanks too, to: Toru Nittono at L.A. Guitar Works, all at Norm's Rare Guitars, Bill Reim and Chuck Fukagawa at Ibanez Guitars, Chris and Allen at the Bass Centre, L.A., Beverly Lund, Francis and Rick at Bull Hitt Productions, the inventor of 'Asteroids', New England Digital, AKG, Monster Cables, Zildjian Cymbals, and D.W. Drums