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Time Is Up (song)

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"Time Is Up"
Single by Poppy featuring Diplo
from the album Am I a Girl?
B-side"In a Minute"
ReleasedAugust 22, 2018
Genre
Length3:31
Label
Songwriter(s)
Producer(s)
  • Diplo
  • Vaughn Oliver
Poppy singles chronology
"In a Minute"
(2018)
"Time Is Up"
(2018)
"Immature Couture"
(2018)
Diplo singles chronology
"Sun in Our Eyes"
(2018)
"Time Is Up"
(2018)
"Close to Me"
(2018)

"Time Is Up" is a song by American singer Poppy featuring American DJ and producer Diplo, released on August 22, 2018, as the second single from Poppy's second studio album Am I a Girl?.[4]

It is an electropop song about the end of humans and the rise of robots. The cover art features Poppy with electrode patches on her head, which is also a recurring scene in the music video.[1] The music video was released along with the song.[5]

Reception

Idolator's Mike Wass called the song an "apocalyptic electropop anthem about the end of the human race",[2] and noted Poppy's robotic vocal delivery as well as the song's "ominous" chorus.[2] Steph Evans of Dancing Astronaut said the song is "infectious modern pop underlined by Diplo's production".[6]

Promotion

Poppy teased her collaboration with Diplo on social media in August, posting an image of her with the electrode patches on her temples from the music video.[1] She first performed the song on television in September 2018 in an appearance on The Late Late Show with James Corden.[7]

Music video

The music video was directed by Titanic Sinclair and released in August 2018, and features Poppy giving a pill to various human test subjects.[8] It depicts a retelling of Poppy's rise to fame in a futuristic dystopian world.[6] Idolator called the video "suitably chilling" to match the song.[2] It has received over five million views on YouTube since its release.[7]

Track listing

Digital download[4]
No.TitleLength
1."Time Is Up" (featuring Diplo)3:31

Die-cut picture disc[9]

  1. "Time Is Up" (featuring Diplo)
  2. "In a Minute"

Release history

Release dates and formats for "Time Is Up"
Region Date Format Label Ref.
Various August 22, 2018 Mad Decent [4]
November 5, 2018 LP [9]

References

  1. ^ a b c Brandle, Lars (August 14, 2018). "Poppy Teases Diplo Collaboration With Futuristic Image". Billboard. Retrieved October 1, 2018.
  2. ^ a b c d Wass, Mike (August 22, 2018). "Poppy Teams Up With Diplo For Apocalyptic Bop 'Time Is Up'". Idolator. Retrieved October 1, 2018.
  3. ^ Hughes, Josiah (August 22, 2018). "Poppy Shares New Diplo Collaboration "Time Is Up"". Exclaim!. Retrieved December 2, 2018.
  4. ^ a b c "Time Is Up (feat. Diplo) – Single by Poppy on Apple Mus". Apple Music. Retrieved September 10, 2018.
  5. ^ Kim, Michelle (August 22, 2018). "Poppy and Diplo Team Up for New Song 'Time Is Up': Listen". Pitchfork. Retrieved October 1, 2018.
  6. ^ a b Evans, Steph (August 23, 2018). "Poppy releases Diplo-produced 'Time Is Up'". Dancing Astronaut. Retrieved October 1, 2018.
  7. ^ a b Nied, Mike (September 11, 2018). "Poppy Graces 'James Corden' With A Performance Of 'Time Is Up'". Idolator. Retrieved October 1, 2018.
  8. ^ Sawyer, Jonathan (August 24, 2018). "Poppy & Diplo Connect on New Track 'Time Is Up'". Highsnobiety. Retrieved October 1, 2018.
  9. ^ a b Poppy - "Time Is Up" Die-Cut Picture Disc – Mad Decent Official Store at the Wayback Machine (archived October 16, 2018)