Australian Marketing Institute
The Australian Marketing Institute (AMI) is Australia's largest professional body for marketers.[1] The AMI's purpose is to advance the marketing profession through education, collaboration, recognition and accountability. It is a not for profit entity with branches throughout Australia.[2] The AMI has over 7,500 members.
History
The AMI was founded in 1933.
In 2013 the AMI announced a rebrand and restructure which will occur in 2014. The most important change was direct election to the national Board of Directors.[3]
On the 14th January 2015, AMI announced Darren Woolley as their new Chairman of the Board,[4] succeeding Graham Wright, who was appointed in 2013.
Professional membership
There are four personal membership categories:
- Affiliate
- Associate Member (AMAMI)
- Associate Fellow (AFAMI)
- Fellow (FAMI)
The AMI also offers a designation for professional marketers - CPM - recognition of formal education and successful application of marketing knowledge and skills.[5][6]
Awards
The Awards for Marketing Excellence were founded in 1982. Notable recipients are
- Gail Kelly (2007)
References
- ^ "Professional Memberships". University of Melbourne. Retrieved 2014-02-25.
- ^ Susanna Jaray (2005). Marketing. Career FAQs. p. 40.
- ^ Australian Marketing Institute rebrands and restructures. Mumbrella http://mumbrella.com.au/australian-marketing-institute-rebrands-restructures-184579. Retrieved 2014-02-25.
{{cite web}}: Missing or empty|title=(help) - ^ "Australian Marketing Institute appoints Darren Woolley AMI Chair". Australian Marketing Institute. Retrieved 14 January 2015.
- ^ "CPM: CERTIFIED PRACTISING MARKETER". Retrieved 2014-02-25.
- ^ Melanie James (2006). Public Relations. Career FAQs. p. 35.
External links
- http://www.ami.org.au AMI Homepage
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