Ballygowan water
52°27′00″N 9°03′53″W / 52.4501°N 9.0646°W Ballygowan is an Irish brand of mineral water. It is bottled at Newcastle West in County Limerick, near its source at the site of a reputed holy well used by the Knights Templar. Ballygowan is the leading water brand in the Irish market, its name often used as a generic trademark.
The company was founded by Geoff Read in 1981, who launched a marketing and distribution joint venture in 1984 with Nash, a soft drink manufacturer. Anheuser-Busch took a stake in 1987, which was bought back in 1989. In 1993, Ballygowan was bought by Cantrell and Cochrane (now C&C), which sold its non-alcoholic brands to Britvic in 2007.[1] The 1993 deal involved Nash selling the source but retaining part of the source area, which it later used for its own rival spring water brand.[2] In 2014 Britvic discontinued its Drench and Pennine Spring water brands in Britain in favour of Ballygowan.[3][4]
References
Sources
- O'Neill, S. (2001-07-27). "8.36 Ballygowan Natural Mineral Water". In LaMoreaux, Philip E.; Tanner, Judy T. (eds.). Springs and Bottled Waters of the World: Ancient History, Source, Occurrence, Quality and Use. Springer Science & Business Media. pp. 284–7. ISBN 9783540618416. Retrieved 11 August 2014.
- Hourihane, Ann Marie (2000). She Moves Through the Boom. Sitric Books. ISBN 9781903305034.
- Dobbs, Sarah (2000). "An Examination of the Effectiveness of Ballygowan in Building Brand Awareness" (PDF). National College of Ireland. Retrieved 11 August 2014.
Citations
- ^ Walsh, Fiona (14 May 2007). "Britvic buys Ballygowan bottled water brand". The Guardian. Retrieved 11 August 2014.
- ^ "Nash continues to sparkle". The Irish Times. 17 November 2000. Retrieved 15 August 2016.
- ^ Bamford, Vince (9 February 2014). "Will Ballygowan water brand be a splash hit for Britvic?". The Grocer. Retrieved 15 August 2016.
- ^ "Britvic to close Chelmsford factory and put hundreds out of work". BBC Online. 22 May 2013. Retrieved 15 August 2016.
External links
- www.ballygowan.ie Official website
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