In late 2009, Jem began writing new material for her third studio album which was originally planned for release in 2010. In 2012, Jem returned to producing her third album Beachwood Canyon. In November, she recorded tracks at the Grand Master Studios, in Hollywood, and originally anticipated a release in early 2013. This date was further extended to late 2013, until Jem confirmed in February 2014 that the album was essentially being completed, with a confirmed track list. Unforeseen delays regarding sample clearances had pushed the anticipated release into 2014. In January 2016, Jem published the first photo shoots of the Beachwood Canyon era and announced the official release of the album for early 2016. In June 2016, Jem officially announced that the album will be available for pre-order along with the first single starting from 1 July.
