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The model has been most prominently used in the clean energy sector by Groundswell. The organization suggests: One of the core barriers to a clean energy economy is that communities don’t have affordable access to renewable energy. Civic Consumption addresses this challenge by pooling consumer demand to grow the marketplace for renewably sourced power. The model, however, has expanded to increasingly include hybrid organizations which use market-driven models to accomplish social missions.
- "Purchasing Power is Social Impact Power" Fast Company, Retrieved on 22 June 2012
- "Model" Archived 2014-08-23 at the Wayback Machine Groundswell.org
- "How Civic Consumption Can Drive Change in Business as Usual" Fast Company, Retrieved on 19 October 2012