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FoundedMay, 2007
HeadquartersChicago, Illinois, USA
Area served
Key people
Ross Kimbarovsky, Co-Founder; Mike Samson, Co-Founder
ProductsCustom Logo Design, Website Design, Illustration, Marketing Materials, Industrial Design, Copywriting
Number of employees

Crowdspring (written "crowdSPRING") is an online marketplace for crowdsourced creative services.[1]


Crowdspring was co-founded in May 2007 by Ross Kimbarovsky and Michael Samson.[2] Crowdspring launched its online marketplace publicly in May 2008. Crowdspring is based in Chicago.[3][4][5][6][7][8]

More than 100,000 graphic designers and writers from 200 countries work on Crowdspring.[9]


Crowdspring maintains a blog which was launched in mid-2008.[10]


When it launched publicly in mid-2008, the company and its business model received some criticism because Crowdspring's marketplace works on a speculative model and challenges traditional ways of buying and selling graphic design, industrial design, and copywriting services.[citation needed] This is the process of asking professionals to complete custom work for the chance of getting payment.[11] This means that most people involved in the process effectively work for free.[12] Crowdspring embraced and actively participates in the debate about its spec work business model.[13][14]


  1. ^ [1] Crowdspring homepage
  2. ^ Steiner, Christopher (2009). "The Creativity of Crowds". Forbes.
  3. ^ "Creative designs, ideas get chance to stand out at CrowdSpring". Retrieved 14 July 2017.
  4. ^ Company snapshot Businessweek
  5. ^ Crowdsourced Design: Is Crowdspring the next iStockPhoto?
  6. ^ review Information Week
  7. ^ Christopher Steiner The Creativity of Crowds February 16, 2009 Forbes
  8. ^ Rafe Needleman CrowdSpring leverages weasel economics June 12, 2008 CNet
  9. ^ "crowdSPRING". Retrieved 14 July 2017.
  10. ^ "Crowdspring Blog". Crowdspring.
  11. ^ "The NO!SPEC campaign vs. crowdSPRING". Retrieved 14 July 2017.
  12. ^ Walker, Rob (May 31, 2011). "The Crowd Is Wise—but Can It Draw?". Slate.
  13. ^ [2] The NO!SPEC campaign vs. Crowdspring,
  14. ^ [3] Is Spec Work Evil? The Online Creative Community Speaks

Further reading[edit]

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