David Yeung

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David Yeung
140911 David Yeung Portrait.jpg
Alma materColumbia University
OccupationCEO and co-founder of Green Monday
Managing Director of Fortune Park Holdings
Board member ofSearch Inside Yourself Leadership Institute
Hong Kong AIDS Foundation
Hong Kong Buddhist Association
Parent(s)Hong Kong Entrepreneur 楊洪, brother of Charles Yeung

David Yeung, CEO and co-founder of Green Monday,[1][2][3] and founder of Mind Reset Institute.[4][5]


David Yeung is an environmental advocate and founder of Green Monday, a Hong Kong-based social venture that takes on climate change, food insecurity, health issues and animal welfare with a diverse platform that shifts individuals, communities, and corporations towards sustainable, healthy, and mindful living.

Following the establishment of Green Monday[6] in 2012, Yeung launched Green Common[7] in 2015, a plant based concept store. The movement of Green Monday has now spread to 33 countries, with 1.6 million people practicing Green Monday at its Hong Kong origin. Yeung is also engaged in numerous local and international speaking events to raise awareness and address social issues by promoting the benefits of plant-based diets, including talks at the Tesla headquarters, UCLA, Columbia University, Credit Suisse[8], UBS and TED Talk[9]. International media coverage of Yeung includes CNBC[10], CNN[11], Forbes[12] and Bloomberg[13]. In 2018, RightTreat[14], Asia’s first food innovation adventure, was born under the leadership of Yeung. Its first product, Omnipork[15], was met with critical success[16].

His work earns him the award of "Social Entrepreneur of the Year" by the World Economic Forum and Schwab Foundation. Other honors and recognition include: "Roddenberry Prize", "Ten Outstanding Young Persons Hong Kong" and "Most Innovative Companies".

Yeung is a graduate of Columbia University, an Ashoka Fellow and the author of a number of best-selling books on Zen wisdom and mindfulness.


Yeung, a graduate of Columbia University,is the Managing Director of Fortune Park Holdings and Chairman of retail groups Visual Culture and Shine in Hong Kong[17].[citation needed]


  1. ^ "'Green Monday' backed by 1.6m fans|HongKong Business|chinadaily.com.cn". Chinadailyhk.com. 2015-01-05. Archived from the original on 2015-01-05. Retrieved 2017-01-09.
  2. ^ "Green Monday - Our People".
  3. ^ "Green Monday's David Yeung strikes another blow for healthy eating". South China Morning Post. 2014-06-24. Retrieved 2017-01-09.
  4. ^ "Mind Reset - About Us". mindreset.org. Retrieved 2017-01-09.
  5. ^ "Mind Reset - About | Facebook". www.facebook.com. Retrieved 2017-01-09.
  6. ^ www.greenmonday.org
  7. ^ www.greencommon.com
  8. ^ https://www.credit-suisse.com/microsites/conferences/aic/en/blog/food-disrupted-sizzling-opportunity.html
  9. ^ https://www.youtube.com/watch?v=exue9srDU9Y
  10. ^ https://www.cnbc.com/video/2018/03/21/what-exactly-is-a-plant-based-diet.html?play=1
  11. ^ https://money.cnn.com/2018/04/23/smallbusiness/meatless-pork-china/index.html
  12. ^ https://www.forbes.com/sites/pamelaambler/2017/12/20/move-over-vegans-flexitarianism-will-be-all-the-rage-in-2018/#5d87e6fb083e
  13. ^ https://www.bloomberg.com/news/articles/2017-06-12/this-guy-is-trying-to-cure-hong-kong-s-meat-addiction
  14. ^ https://righttreat.co/
  15. ^ http://www.greencommon.com/righttreat/
  16. ^ "Hong Kong-developed plant-based 'pork' passes chefs' taste tests". South China Morning Post. Retrieved 2018-10-29.
  17. ^ "David Yeung". Food's Future Summit. Retrieved 2018-10-29.