FOOD Programme

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FOOD programme
European FOOD Programme logo.png
Mission statement Fighting Obesity through Offer and Demand
Commercial? No
Type of project Funded project from 2009 to 2011. Independent programme since 2012.
Location Austria, Belgium, Czech Republic, France, Italy, Portugal, Slovakia, Spain and Sweden
Established January 2009 (2009-01)
Funding Funded by DG SANCO through the Executive Agency for Health and Consumers
Status Active

FOOD (Fighting Obesity through Offer and Demand) started in 2009 in 6 countries as a European project[1][2] co-funded by the European Commission and gathering public and private partners to promote balanced nutrition. Since 2012, it has become an independent programme existing in 9 countries: Austria, Belgium, Czech Republic, France, Spain, Italy, Portugal, Slovakia and Sweden.[3]

Project rational[edit]

The EU Platform for Action on Diet, Physical Activity and Health[4] provided the policy framework for the project with DG SANCO of the European Commission securing the funding through their Executive Agency for Health and Consumers (EAHC).[5][6]


The two main objectives of the project are:

  • To improve the nutritional habits of employees by raising their awareness to health issues.
  • To improve the nutritional quality of the food on offer in restaurants.[7]

The specific objectives are:

  • To evaluate the needs and expectations regarding nutrition information of restaurants and employees in companies
  • To collect experts’ recommendations after the understanding of the needs
  • To adapt the recommendations into practical messages and communication tools
  • To adapt the offer in restaurants to the demand of the consumers
  • To organize useful trainings according to the countries
  • To enable a large access to detailed information to the targets.


To meet the objectives, the FOOD project has created essential channels of communication between the companies and the restaurants using its unique network of contacts through the Ticket Restaurant® solution, following five complementary sets of actions:

  1. An inventory of existing health promotion programmes in the workplace and in restaurants was followed by two questionnaires. The first was a quantitative survey, addressing employees (52,000) and restaurants (5,000) to better understand the project’s needs. The second, a qualitative study, was done by conducting 60 interviews in restaurants in 12 countries.
  2. Following a comparative study of the surveys’ results, recommendations were made by the partners.
  3. Simple tools were developed, adapted and piloted for restaurants and companies.
  4. Pilots were evaluated.
  5. Following the evaluation, tools were adapted and best practices disseminated.[8]


Partners of the project[edit]

Associated partners:

  • Information and Research Centre for Food Intolerances and Hygiene (CIRIHA)[9]
  • National Food and Health Plan of the Belgian Health Ministry (PNNS - SPF SP)
  • Hravě žij zdravě o. s. (Healthy Living the Easy Way) and Project STOB (Stop Obesity) (STOB)
  • Institut Paul Bocuse
  • The University of Perugia
  • Spanish Agency of Food Security and Nutrition (AESAN)[10]
  • Mediterranean Diet Foundation (FDM)[11]
  • Karolinska Institutet (KI)
  • And 6 Edenred Units

Collaborating partners:

  • Prevent
  • NutriChallenge
  • Professor Ambroise Martin
  • Ministry of Agriculture in France
  • Anact
  • City University London
  • Thalassa Sea&Spa
  • Italian National Institute for the Research of Food and Nutrition (INRAN)
  • Balearic Government (FOOD PRO-FIT)
  • Generalitat de Catalunya
  • Public Health Authority of the Slovak Republic (PHA SR)
  • Edenred in Slovakia
  • Keyhole Restaurant Association
  • International Labour Organization (ILO)
  • Eurotoques
  • European Network for Workplace Health Promotion (ENWHP)
  • The European project Guidelines for the Prevention of Obesity at the Workplace (GPOW)

Partners of the programme[edit]

The partners:

  • Bundesministerium für Gesundheit
  • Information and Research Centre for Food Intolerances and Hygiene (CIRIHA)[9]
  • National Food and Health Plan of the Belgian Health Ministry (PNNS - SPF SP)
  • Prevent
  • NutriChallenge
  • Hravě žij zdravě o. s. (Healthy Living the Easy Way) and Project STOB (Stop Obesity) (STOB)
  • Prof. Ambroise Martin
  • The University of Perugia
  • Spanish Foundation of Dietitians-Nutritionists (FEDN)
  • City University London
  • General Direction of Health in Portugal (DGS)[12]
  • Public Health Authority of the Slovak Republic (PHA SR)
  • Keyhole Restaurant Association
  • International Labour Organization (ILO)
  • European Network for Workplace Health Promotion (ENWHP)
  • And 9 Edenred Units

The programme[edit]

The partners have decided to continue developing and disseminating the project after the end of the funding period and the support from the European Commission. The partners are motivated to take advantage of the actions, experience and results of the project and create an adaptable programme.

A new consortium agreement linking 23 partners in 8 countries was signed in Brussels on December 14, 2011. The Consortium agreement was renewed for another 3 years with 23 partners in 9 countries on November 27, 2015 .

The programme is meant to be developed with new partners and in new countries.


The FOOD Road Show[edit]

In October 2009, a double-decker bus customised with the FOOD colours drove through the main cities of the six participating countries, officially launching the communication campaign to the target audiences. The tour enabled the partners, with the collaboration of nutritionists, dietitians and chefs, to explain the FOOD project and to show the first communication tools created. The journey started in Paris and then continued on to Brussels, Stockholm, Prague, and Milan ending in Madrid.[13][14]

The conference at the European Parliament[edit]

Following the wish of the partners to continue the FOOD project by adapting it into a programme, a conference had been organised to mark the transition. The conference was held on 31 May 2011, at the European Parliament, during the Hungarian Presidency of the European Union.[15]

The FOOD restaurants network[edit]

A network of dedicated restaurants that adhere to the national FOOD recommendations was created in the participating countries, thought as the most effective way to reconnect the offer and the demand sides of balanced nutrition. The network is composed of almost 3000 restaurants.[16]

The Alimentação Inteligente Book[edit]

One of the communication tools produced in the framework of the FOOD programme by the Portuguese partners, the Alimentação Inteligente - Coma melhor, poupe mais[17][18][19] book [translation: Smart Food - Eat better, save more], won the Portuguese Food and Nutrition Awards 2013 in the Mobilization Initiative category.[20][21]

The FOOD Awards[edit]

The Spanish partners of the FOOD programme organised the Premios FOOD 2014 [translation: FOOD Awards 2014], with the objective of rewarding the healthiest restaurant already part of the FOOD network in Spain. The final step took place in Madrid on 6 May 2014, with the reputed Spanish Chef Pedro Larumbe cooking the three finalists' menus. The jury was composed of four gastronomy bloggers and a FOOD partner's representative, who attributed the first prize to Sportdiet restaurant.[22][23][24]


  1. ^ Lachat, C. Naska, A. Trichopoulou, A. Engenset, D. Fairgrieve, A. Ávila Marques, H. Kolsteren, P. “Essential actions for caterers to promote healthy eating out among European consumers: results from a participatory stakeholder analysis in the HECTOR project.” Public Health Nutrition, 14, pp 193-202. Retrieved 2014-05-26.
  2. ^ Abrignani, M. “Alimentazione sana: proposte operative per implementare i programmi di educazione alimentare nella popolazione” Giornale Italiano di Cardiologia, 11 (5 Suppl 3), pp 60S-64S. Retrieved 2014-05-26.
  3. ^ ”Fighting Obesity through Offer and Demand": final publication of the results of the 28-month FOOD project, European Commission. Retrieved 2014-05-26.
  4. ^ "EU platform for action on diet, physical activity and health - European Commission". 01/12/2009. Retrieved 2014-05-26.  Check date values in: |date= (help)
  5. ^ Fact Sheet - Health Programme 2008-2013, European Commission. Retrieved 2014-05-23.
  6. ^ "Chafea - Health programme - Projects - European Commission". Retrieved 2014-05-26. 
  7. ^ Santé: Un projet européen visant à promouvoir l’accès à une alimentation équilibrée, Fenêtre sur l'Europe. Retrieved 26-05-2014
  8. ^ FOOD programme Final Publication, 2012, Retrieved 2014-05-23
  9. ^ a b CIRIHA, Retrieved 2014-05-30
  10. ^ Sanidad firma en Bruselas el Proyecto FOOD, destinado a mejorar los hábitos de los empleados que coman fuera del hogar, Infosalus, 2009-01-21, Retrieved 2014-06-02
  11. ^ Mediterranean Diet Foundation, Retrieved 2014-05-28
  12. ^ DGS, Retrieved 2014-05-30
  13. ^ Food: Chef Fight Obesity through Offer and Demand, Trash Food - Randomestrale di Incultura Alimentare 2009-11-17, Retrieved 2014-06-02.
  14. ^ Llega a espana food, un proyecto europeo para mejorar los hábitos alimentarios de los trabajadores, El Economista, 2009-10-27, Retrieved 2014-06-02.
  15. ^ Pubblico e Privato si incontrano al Parlamento Europeo per rinnovare il proprio impegno nella lotta all’obesita,, 2011-06-09, Retrieved 2014-05-30.
  16. ^ Mendes, D. "Certificação para restaurantes que aceitem cozinhar sem sal", Diário de Notícias, 2014-05-10.
  17. ^ Gregório, M.J., Santos, M.C., Ferreira, S., Graça, P. Alimentação Inteligente - Coma melhor, poupe mais. FOOD Programme, 2012. ISBN 978-972-675-197-7
  18. ^ Manual gratuito ensina a ter alimentação saudável. Boas Notícias - Sapo, 2013-03-07, Retrieved 2014-05-30.
  19. ^ Comment avoir une alimentation a la fois saine et economique. Le Petit Journal 2013-05-7, Retrieved 2014-05-30.
  20. ^ Food and Nutrition Awards - Winners 2013, Retrieved 2014-05-30.
  21. ^ FCNAUP entre os vencedores dos Nutrition Awards 2013. Notícias Universidade do Porto, 2013-10-17, Retrieved 2014-05-30.
  22. ^ Final Food Awards con Pedro Larumbe y Alejandra Feldman jurado, Periodosmo Gastronomico, 2014-05-06, Retrieved 2014-06-02.
  23. ^ El menú más saludable de España, Diario de Gastronomía, 2014-05-07, Retrieved 2014-05-30.
  24. ^ Un restaurante madrileño, ganador de los Premios Food 2014, Madrid Actualidad, 07-05-2014, Retrieved 2014-05-30.

External links[edit]